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Tfic ftouse of 

JARROLDS 

1825 1923 

[Established 1770] 




I ESTABLISHED 177Q.j 

A Brief ff tstory 
of One Hundred Years 



The House of 
JJRROLDS 

Founded in 1770 

A Brief Survey 
now given for 
the first time of 
ONE HUNDRED 
years of progress 
& achievement 



Digitized by the Internet Archive 
in 2014 



https://archive.org/details/houseofjarrolds100jarr 




John Jarrold, born 1744, died 1775, founder of the House of 
Jarrolds, at Church Street, Woodbridge sometime previous to 
1770 (printer and bookseller), a man of considerable ability 
and promise. 

" Taken away in the midst of his days — a truly valued and justly 
esteemed friend — benevolent — generous and affectionate, loving to 
see all about him happy. Bigotry and discord were his aversion- 
he breathed the spirit of love like John, the beloved disciple of our 
Lord." — Rev. John Palmer, Woodbridge. 



The House of 

JARROLDS 

1823 1923 

[Established 1770] 




A Brief ftistoiy 
of One Hundred Years 



1924 

Printed at their Works 
The Empire Press, St. James, Norwich 




John Jarrold II. Born at Woodbridge in 1773, a period 
of singular interest in British history. He saw the loss of 
our American Colonies, the annexation of India, the French 
Revolution, the long, destructive European wars, the forma- 
tion of the great Protestant institutions, such a? the Bible 
Society, the Church Missionary Society, the Tract Society, 
the Sabbath Schools Society, Lancastrian Day School Society, 
and the Abolition of the Slave Trade. 

He succeeded to his father's business at Woodbridge in 1794. 
In 1810 he was joined by Benjamin Smith, and in the same 
year started printing at Dallinghoo Farm, removing to Norwich 
with his eldest son in 1823, where he founded the present firm 
of Jarrold & Sons. He died at Coltishall in 1852. 



a Brief Distort 
of ©nc "Ibunoreo 
l^cars of tbc 

Ifoouse of 
Sarrolbs 

at IRorwtcb, 
1823-1923. 



5n the l£arl£ 2>a£8 of printing 

HE Jarrold family are of Dutch or Huguenot 
origin. An old diary points to their ancestor 
— a certain Colonel Jarrold — having come 
over with William of Orange in 1688. 

Of this it is certain that for generations 
past they have been strong in the Protestant 
faith, and at all times fighters for civil and 
religious freedom and liberty. 
Recent research in and around Colchester and 
surrounding towns seems to show that men of the 
name had been settled in England from the time 
of the St. Bartholomew Massacre, 1572, or the 
outbreak of the Spanish Fury under the Duke of 
1570 Alva, 1570. 

A deed dated November 3, 1576, records 
that Jotnem (John) Jerrold was co-trustee with 
Simon Laughlin, for the Boxford Grammar School, 
shows them as clothiers (i.e. makers of " Bay and 
Say"), of Groten near Polstead, Suffolk, ten miles 
from Manningtree and eight from Colchester, and 
1576 it is probable both were of Dutch or Flemish 
origin. 





5 



XL h c * 0 ii 0 e of 3 a r r o l b e 



1634 Robert Jarrold lived in St. James' Parish, 
Colchester, in 1634. 

Alderman Samuel Jarrold was Mayor of Col- 
chester in 1723, about six generations from the 
present holders of the name. 

Men of the name seem to have brought with 
them to England, silk weaving, the " Bay and 
Say " trade, the making of parchment writing 
materials, and the art of printing. 

1770 More than a century and a half ago the founda- 
tion of the House of Jarrolds was laid in the old- 
world town of Woodbridge on the Deben in 
Suffolk, with its two quays, from whence much 
trade was done in olden times with the Continent. 

John Jarrold (great grandfather of two of the 
present Directors) founded the business of 
Bookseller and Printer some time previous to 
1770, in a modest way, in Church Street, 
Woodbridge, in the reign of King George III. 
He died at the age of thirty in 1775, but despite 
his short life he had earned the deep and abiding 
respect of his neighbours, as is shown by local 
records. 

After his death the business was carried on for 
several years by trustees for his son John Jarrold 
II, he being only two years of age. 
1785 His mother, Elizabeth Cranwell Jarrold, was a 
native of Norwich, and her maiden name was 
Coates. It is believed he spent his early boyhood 
here until her death on December 21, 1785; she 
was buried in St. Mary's Coslany Church, Nor- 
wich. After his mother's death, John Jarrold II 
was brought up by his grandfather, Cranwell 
Coates of Gainsborough, with his cousin, 
Patience Tindell, but he always spoke of how 
much he owed to his mother's influence and 
training in his early days. 

6 



Gbe f> o use of Jar rolba 



He was apprenticed to Mr. Silcock of Stalham, 1787 
and, living with the family, was brought in con- 
tact with people of character who did not fail to 
make their impression on his life and career. 

John Jarrold II, on attaining his majority in 1794 
1794, took charge of and continued the business 
which had been his father's in Church Street, 
Woodbridge. 

About this time John Jarrold II became 1796 
acquainted with two very talented brothers. 
Robert and Benjamin Smith, most probably at 
the house of Mr. Hill of Bungay, as both John 
Jarrold and Benjamin Smith married daughters 
of that house. 

Robert Smith, a man of some little genius. 1800 
invented some great improvements in modern 
appliances for stereotyping. 

Stereotypes of " Poole's Illustrated Bible," made 
by his process, are as sharp and clear to-day as when 
originally made. Robert Smith, dying young, 
was succeeded by his brother. Benjamin Smith, 
who shortly after left Messrs. Brightly and com- 
menced printing and publishing at Bungay. 

John Jarrold II was married to Miss Hannah 
Elizabeth Hill of Bungay, on September 25, 1800, 
a woman of very fine character who had a far- 
reaching influence on the lives of all her four 
sons. She was of very active temperament, and 
took a keen interest in the business, and also in all 
the members of the staff, of small dimensions in 
those days. 

In 1 8 10 Benjamin Smith removed to Wood- I8t0 
bridge, and was joined in partnership with John 
Jarrold II. They undertook the printing and 
publishing of many important books, trading as 
Smith & Jarrold and Smith & Co., till the dis- 
solution of partnership in 1821. 



XCbe t> o it 0 c of 3 a r r o I b s 




Old Composing and Printing Room in Granary at the Grove Farm? 
Dallinghoo, 1803-1823. 



1810 A printing press was established on Mr. Jarrold's 
tO farm at Dallinghoo, utilizing for the purpose the 

1821 old granary and one or two rooms of the old 
farmhouse. Here were produced a number of 
" Tracts for the Times," elementary school 
primers, small books on natural history ; also, 
in collaboration with his partner Benjamin Smith, 
more important works were successfully printed 
and published, including " Poole's Illustrated 
Bible " in two quarto volumes, " Captain Cook's 
Voyages " (Illustrated 4to), " Burkitt's New 
Testament," " The Suffolk Traveller," etc., and 
other works of a miscellaneous popular character 
in numbers. In this kind of business they were 
contemporary with Alderman Kelly of London, 
and Nuthall and Fisher of Liverpool. 

John Jarrold II, on the dissolution of this partner- 
ship, retained the stereo-plates and printing plant 
at his farmhouse at Dallinghoo, where he con- 
tinued till 1823. 

8 



THE HOUSE OF JARROLDS 




John James Jarrold. 
1803-1843. 




William P. Jarrold. 
1810-1876 




Samuel Jarrold. 
1805-1874. 




Thomas Jarrold. 
1812-1877 



THE FOUR BROTHERS 



T II E F OUR MRS. J A R R 0 L D S 




DIRECTORS OF THE PRESENT DAT 




P. E. Driver 
{Director). 



" LOOKING FORWARD " 

A SKETCH BY MR. G. J. SKIPPER, 

Depicting the completed elevation oj 
THE HOUSE OF JARROEDS 



Z h c lb ou 0 c of 3 arrolba 



John Jarrold II, with his friend George Lamb, 1820 
founded the first Sabbath school in Woodbridge, 
and one of the first in the county. 

Among instances of usefulness arising from the 
school, it is remarkable that one lad, named Robert 
May, who was for a time in Mr. Jarrold's class, 
went out as a missionary to India. He was poor 
and ill-educated, but showed great delight in the 
Bible. From the feeling that there were plenty 
of teachers at home, and few to teach poor black 
children the way of salvation, he resolved to offer 
himself for missionary work. He went to Chin- 
sura, where he took charge of schools containing 
3,000 children, and wrote home to say : " I am 
happy as a prince, and perhaps much more so." 
He had been in India about six years when his 
useful life was cut short by a violent fever, which 
suddenly caused his death. His last words were, 
" Live closer to Christ ; Christ is precious." 

John Jarrold II and his friend George Lamb took 
a leading part in defending public worship in the 
villages around, especially Wickham Market. At 
this time meetings were liable to be broken up 
and grievously ill-treated by unruly crowds, who 
stoned and roughly handled those attending " for 
worship." Two ministers — Rev. J. Thompson 
and Rev. W. Seaton of Woodbridge — went out 
to preach at Wickham Market, and were there so 
outrageously treated that Mr. Jarrold and Mr. 
Lamb felt it their duty to stand by them to uphold 
Christian truth and English liberty. They re- 
tained Mr. John Wilkes, and appealed to the 
magistrates, but in vain. The Grand Jury 
ignored the bill of indictment against the rioters 
on the plea that " what was done outside the walls 
of the place of worship did not come under the 
provisions of the Act." The magistrates tried to 
reason with the complainants on the ground that 



9 



ZCbe lb o u e e of 3 a r r o I 6 0 



1820 Independents were respectable, and had a standing 
in the town, but the Baptists were ignorant and 
intrusive, and must be put down. Mr. Lamb 
replied, " Gentlemen, I appear here not for 
persons but principles. These are now trampled 
upon, and religion is endangered. We will never 
retire from the contest until these are regarded and 
liberty to preach and worship shall be enjoyed 
by all." 

Persecution and rioting increased ; they both 
suffered personal violence and injury. Finally 
the matter, at the great cost of £823, was taken 
to the Court of the King's Bench. To avoid their 
trial, six of the accused pleaded guilty, agreed to 
confess their guilt, and to pay £200 fine, and were 
bound over to keep the peace for ever. 

These events aroused the sympathy of Pro- 
testants throughout the country, and the Society 
for the Protection of Religious Liberty was 
formed, which paid the whole costs of the suit, 
and the £200 fine was given to the Bible Society, 
on condition that Wickham Market was always to 
be well supplied with the Word of God, and the 
Society also obtained an Act for the full protec- 
tion of all persons in Divine Worship. 

1823 J onn Jarrold II and his eldest son, John James 
Jarrold, removed to Norwich in September, 1823, 
commencing on the south side of London Street 
(No. 3, Cockey Lane of those days), three doors 
from the Market Place, as Jarrold & Son, his second 
son, Samuel, assisting as apprentice compositor. 

There was a fine opening for such a business in 
Norwich, and it quicldy increased, until it sup- 
plied a great proportion of books and stationery 
for Norfolk. 

Mrs. Jarrold appears also to have been of 
great help to the business. Mr. Jarrold, senior, 
10 



Z b e 1) o use of 3 ar r o Ibe 



travelled in Norfolk and its borders to supply 1823 
schools and the trade. 

John James Jarrold, the eldest son, was a man of 
fine intellect and sterling, farseeing character, and 
may be considered as having laid the sure founda- 
tion of the Norwich business. He was a man of 
great literary taste and knowledge and of untiring 
industry, attracting to himself and to the business 
the literary men of the district. His judgment 
was broad and sound, and when only sixteen or 
seventeen years of age, acting as apprentice to 
the Woodbridge firm, Mr. Smith remarked, " I 
would rather have his opinion than that of any 
other man I know." 

Mr. Smith continued at Woodbridge till 1826, 1826 
when he removed to London to carry out the 
manufacture of printing inks at 7, Wine Office 
Court, Fleet Street, E.C. His daughter married 
the founder of the famous writing ink firm of 
P. & J. Arnold. 

The first Sunday school in the Pockthorpe 1828 
district was opened by John James Jarrold and a 
few other Christian men in 1828, in the Paddock, 
Silver Road. The school consisted of two cot- 
tages, the upper rooms being used for girls, the 
ground floor for boys. 

The First Reformed House of Commons assembled t833 
on February 3, 1833, and one of its first Acts was 
the passage, on August 30, 1833, of a Bill for the 
Total Abolition of Slavery, which had been so 
long advocated by Wilberforce, Thomas Fowell 
Buxton, Thomas Clarkson, and Joseph John 
Gurney, Norwich, £20,000,000 being voted by 
Parliament for the purchase of the freedom of 
slaves in America. 

Many an anxious conference had taken place 
between these leaders in the Gardens at Earlham 
Hall, and the Norwich public meetings in St. 

1 1 



I b e lb o u 5 e of 3arroUe 



1833 Andrew's Hall had been a powerful influence in 
this great measure for freedom. 

Thomas Clarkson, the unwearied friend and 
originator of the Movement for the Emancipa- 
tion of Slaves in British West India Isles, belonged 
to Playford Hall, near Woodbridge, where Mr. 
John Jarrold was born ; the latter, therefore, and 
his son had long followed this movement with 
teen interest.* 

1836 The Norwich City Mission was established 
on November 29, 1836, by the generous 
resolve of a Christian lady to devote a portion of 
her income annually to this work. Mr. John 
Jarrold II was one of those who induced Mr. 
David Nasmyth, the founder of the London City 
Mission, to come to Norwich with a view to its 
inception. Mr. Jarrold was throughout his life an 
earnest supporter by work and money. 

Samuel Jarrold, with four others — Samuel 
Wiseman, Charles Simpson, James Silcock, Peter 
Henry Davies — were the first in Norwich to sign 
the temperance pledge on September 3, 1836, and 
then founded the Norwich Total Abstinence 
Society. 

1837 One of the first lecturers brought to Norwich 
to further temperance work was John Cassell, of 
Manchester, afterwards founder of the publishing 
house of Cassell & Co., London. 

Thenceforward his energies were very specially 
devoted to waging uncompromising war with 
intemperance as the common enemy of the homes 
and happiness of mankind. 

In city and country he worked untiringly — 
he would be seen in the early morning in the 
saddle making his way through the country lanes, 

* In John Jarrold'6 old Day Book of August 30, 1833, there] was 
written in his own handwriting across the page the words : 
" Thank God, the Slavis are Free/' 

1 2 



Gbe lb o u 0 e of 3 a r r o I 6 0 



and from the inner recesses of his tall silk hat 1837 
would come a tract with some Gospel or temper- 
ance message, which would be bestowed with 
a cheery word and eagerly received by the 
labourer going to his work. For more than thirty 
years he, with the aid of such friends as Joseph John 
Gurney and others, maintained a temperance 
missionary for the neighbourhood, superintend- 
ing and planning his work, as well as frequently 
assisting at the meetings held. It was to help 
forward this work that he first commenced the 
publication of the " Norwich Tracts," some of 
which— "The Fool's Pence," "Cabin Boy Bob," 
" Buy your Own Cherries," etc. — have been 
circulated throughout the United Kingdom and 
Colonies in hundreds of thousands, and these 
were succeeded by the issue, on September I, 
1856, of the first number of the " Temperance 
Monthly Visitor." 

About ten years later the present school was 1838 
built in Bull Close Road. Mr. John James 
Jarrold was the first superintendent, being joined 
a little later by Mr. Glendenning. 

In this project he had the support of Bishop 
Stanley, Joseph John Gurney, Amelia Opie, and 
others in the foundation of one of the first Ragged 
Schools for poor boys in the city. He also 
continued to work with his whole soul in the 
Sunday school situated in what was at that time 
the lowest and most degraded part of Norwich. 
There yet, after many years, numerous families 
cherish his memory for the acts of kindness shown 
to them or their parents, and but recently an aged 
woman received a letter from her son in America 
requesting some daisies to be sent, plucked from 
John James Jarrold's grave.* 

*From Silver Road School Records. 



13 



I b e Ibouee of 3 a r r o I i> e 



1840 Early in 1840 the business premises of the firm 
were moved from the original position on the 
south side of London Street to the much more 
commodious premises, which had been acquired 
some two years previously, on the north side, on 
the present site, where they have since grown from 
year to year to their present dimensions. 




Reproduced from an Old Drawing. 

The Present Site of London Street opened in 1840. Known as Cockey 

Lane in 1823. 

1840 Hannah Elizabeth Jarrold, wife of John 
Jarrold II, died on August 2, 1840, aged sixty-five. 
She had during her life exercised a quiet influence 
which was felt before it was understood. The 
secret of her life was her cheerful, diligent 
attention to duty in little things, always ready 
to do good and work with an utter forgetfulness 
of self. 

1843 On June 8, 1843, John James Jarrold, the 
eldest son of John Jarrold II, died rather 

•4 



Z b c t> o u 0 e of Jar roU« 



suddenly, after an attack of rheumatic fever, at 1843 
the age of forty. Although young in years he 
had by his business ability made a position for 
himself not only in the business world of the 
city, but also in all movements for the betterment 
of its citizens, especially so in the work carried on 
at the Sunday and day school for poor boys in 
Pockthorpe. 

Mr. John Jarrold retired from the partnership, 1844 
leaving the business to his three surviving sons, 
Samuel, William, and Thomas, and went to live 
at the Grove, Coltishall, which had been recently 
left to him by his Cousin Pightling. 

He took pleasure in succeeding years in wel- 
coming the men and women from London Street 
and the factory to a strawberry feast in his garden. 
The journey from Norwich was accomplished in 
wagonettes. To the sorrow of the old gentleman, 
a few used to find their way during the evening to 
the " White Horse," and when the return journey 
was to be taken were not in a fit state to travel 
home. 

During these last years of his life spent at 
Coltishall he took a deep interest in a Noncon- 
formist place of worship there. He had become 
very deaf, but never neglected public worship. 
In this connexion an interesting incident was 
brought to light by Mr. Coman, builder, of 
Coltishall, whilst repairing and renovating the 
chapel. In removing a board from the inside 
of the pulpit, the workmen came across a wooden 
cup to which was attached a wire. The wire, 
on being traced, was found to terminate in 
the pew formerly occupied by Mr. Jarrold, 
and a kind of crude receiver was connected with it ; 
evidently, therefore, Mr. Jarrold knew the value 
of communication by wire long before we had 
the benefit of the modern telephone. During 



15 



tt b c lb o 11 0 c of 3 a r r o I i> 8 



1844 the service the minister would pause and say, 
" Now I will give a few words to John Jarrold." 

In addition to his great eminence as a book- 
seller, he was a man of earnest zeal, benevolence, 
and deep piety, and left a strong mark on the 
Norwich life of his day. 

Thomas Jarrold, on October 2, 1846, married 
his cousin, Maria Elizabeth, daughter of Mr. 
Benjamin Smith, with whom his father had been 
previously in partnership at Woodbridge. 

1845 The first number of the " Norfolk News " was 
issued on January 4, 1845. Mr. Thomas Jarrold 
was one of the originators and took a leading part 
in its organization and conduct. Those associ- 
ated as a Committee of Proprietors of the 
" Norfolk News " were : Jacob Henry Tillett, 
John Copeman the younger, Thomas Jarrold, 
Joseph Massingham, Frederic Pigg — all of the 
City of Norwich — and William Wilson of Seam- 
ing, in the County of Norfolk. 

It was printed by Messrs. Jarrold from 1853 to 
1858, when the new printing works were built for 
the " Norfolk News " Company, in Museum Court. 

In 1857, the " Eastern Weekly Press " was 
started. 

1846 An old diary of Mr. W. P. Jarrold speaks of the 
. year 1846 opening with a dark cloud overhanging 

the city, caused by the death of its foremost 
citizen, Mr. Joseph John Gurney, of Earlham Hall, 
throwing the whole city into mourning. Almost 
all the shops were partially closed, as if one of the 
Royal Family had died. The diary speaks of him 
as an eminent scholar and one ever ready to give 
to him that needeth. Mr. Gurney was for many 
years a steady friend of the slave, a staunch 
supporter and advocate of the Bible Society, and 
a patron of education. 

16 



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T II E II O U S E 0 F J A R R OA D S I N L 0 A D 0 V 




Reproduction of a Coloured Print showing the Publishing House ox the extreme 
left in the Shadow of St. Paul's Cathedral. 




EARLY DATS of the HOUSE OF JARROLDS 




47, St. Paul's Churchyard, Publishing House of Jarrolds in 1848. 




Views of Jarrolds' Norwich Printing Works, i860. 



T II E II O U S E 0 F 7 A R R O L I) S 




E. W. Humphries. John" Edgar Moorhouse. 
Gl. Yarmouth Manager 1888- 1895. Director 1903- 192c 

President Federation of Master Printers 
191 9-1 920. 



Gbe lb o use of 3arrolH 



The abolition of slavery, his work in connexion 1846 
with the Bible Society, the Norwich City Mission, 
and the school for poor boys in Pockthorpe had 
brought Mr. John Jarrold, senior, and his sons 
into close touch with Mr. Gurney, whose loss 
was regretted by no one more sincerely. 

The great success of the school textbooks 1847 
issued by the firm from the pen of Dr. E. 
Cobham Brewer, Dr. Mann, Mr. Middleton, 
the well-known Norwich astronomer's "Hand- 
book to Astronomy," with its companion, 
"The Celestial Atlas," recently produced by the 
firm for him in colours ; Miss Glover's Tonic 
Sol-Fa Notation and charts, Farnell copy-books, 
and others, also the high reputation for steel pens, 
which were first coming into general use, induced 
the firm to further extend their operations, and 
in 1847 it opened up in London, taking first 
an office in 7, Wine Office Court, Fleet Street, 
thence removing to larger premises at 47, St. 
. Paul's Churchyard, in 1848, under the charge of 1848 
Henry Short, who had been trained in the Norwich 
house. 

Mr. William Pightling Jarrold married to Miss 
Emma Case of Fakenham on November 28th. 

Mr. Thomas Jarrold married, as his second wife, 1850 
his cousin, Hannah Elizabeth Jarrold, daughter 
of Thomas Jarrold, M.D., of Manchester. 
Dr. Jarrold was the writer of several medical 
works, " Education for the People," and on the 
subject of the Poor Laws, and was one of the 
early promoters and founders of Owens College, 
Manchester. His daughter inherited her father's 
literary gifts, and was the anonymous writer of 
some of the earliest and most popular issues of 
the Norwich Household Tracts for the People, 
the idea of which was projected by her husband, 



XL b c *fo o u b c of 3 a r r o I b e 



and she always proved herself helpful by her 
literary qualifications. 

1852 The Great Exhibition of Industries of all 
Nations, held in the Crystal Palace, Hyde Park, 
London, was zealously promoted by the Prince 
Consort, and opened by Her Majesty Queen 
Victoria in person on May I, 1852. It was held 
at the beginning of a new half century of great 
prosperity for the country. The firm exhibited 
at this Exhibition specimens of their publications 
and other manufactures. One of the chief of 
their exhibits was their educational books by 
Dr. E. Cobham Brewer, Dr. Mann, Farnell copy- 
books, and their new famous steel pens. 

On June 24, 1852, Mr. John Jarrold died at 
Coltishall in his seventy-ninth year. 

1854 Mr. Robert Hazelwood, with whom Mr. W. P. 

Jarrold had come in contact on his visits to 
the Wisbech district, was invited to join the firm 
as an improver, and in after years took a leading 
position in the House. 

1858 Mr. Samuel Jarrold was married to his second 
wife, Miss Elizabeth Louisa Fisher, daughter of Mr. 
James Fisher, of Hingham Hall — a visit of Father 
Mathew to Norwich, at the invitation of Bishop 
Stanley, first bringing them together. Mr. 
Jarrold's temperance work brought him into 
touch with most of the pioneers of temperance, 
and his wife had the privilege of entertaining at 
Bracondale such men and women as General 
Neal Dow, George Livesey, T. B. Smithies, 
George Cruikshank, Dr. J. W. Kirton, Mrs. S. C. 
Hall, and in later years, J. B. Gough, Mark Guy 
Pearse, Lady Henry Somerset, Mrs. Pearsall 
Smith, and many others. 

Mr. Jarrold, through the wide circulation of 
his Temperance Tracts, was in close touch with 
the foremost of the philanthropic men of his time, 

iS 



I b e lb o use of 3 a rr o I 60 



and numbered among his friends William Palmer 1858 
(of Reading), J. Storrs Fry (of Bristol), Mr. 
Peckover (Wisbech), Lord Shaftesbury, Mr. H. 
Lee Warner, Mr. Thomas Bowick, Mr. Thomas 
Cook (of Leicester), whose keen interest in 
organizing large excursions for the early Temper- 
ance Societies was the beginning of the world- 
wide travel organization of the present day. 

Concession of an hour on Saturdays — the 1865 
beginning of Saturday half-holiday was made, on 
the request signed by E. B. Palmer, Jabez Algar, 
H. Townshend, F. Woodrow; and ultimately, 
on March 28, 1873, the firm granted a full 
Saturday half-holiday, work ceasing at 2 p.m. 

Lithography was started by the firm. This side 1868 
of the printing art was necessarily curtailed in 
scope while the works were continued in Little 
London Street owing to space not being available 
for its growth. 

The firm had had the privilege for many years 1870 
of supplying books and stationery to H.R.H. the 
Prince of Wales' School at Sandringham, of which 
Mr. J. W. Jones was so long the head master. 

They were granted the Royal Warrant to 
H.R.H. the Prince of Wales on March 1 2, 1 887, and 
on the accession of King Edward VII were made 
School Stationers to His Majesty in July, 1901. 

In the winter of 1905 and spring of 1906, when 
their Royal Highnesses the Prince and Princess of 
Wales (the present King and Queen) paid a visit 
to the Indian Empire, the firm were privileged to 
supply maps, charts, and illustrated books to 
enable the young princes to daily follow their 
tour through the Empire. Their tutor, Mr. 
H. P. Hansell, on one or more occasions brought 
the present Prince of Wales and Duke of York to 
Norwich, and then paid a visit to the firm to 
select or order the required maps, etc. 

19 



Z b c 1!) o n 5 c of 3 a r r o I b 0 



1874 On December 15th the eldest of the surviving 
brothers, Mr. Samuel Jarrold, died after a few 
days' illness at the age of sixty-nine. He was a 
pioneer in the Temperance Movement, and by his 
earnest work, and the number of temperance 
publications which he projected and published, 
did much to promote the cause not only in this 
country but throughout the Empire. His prin- 
ciples had brought him much abuse during his 
lifetime, but it was very pleasing to see on the day 
of his death the whole of the public-houses on the 
route of the funeral closed as a mark of respect 
to his memory. 

Samuel Jarrold had many friends among the 
pioneers of temperance work, and none with whom 
he was in closer touch than Mr. T. B. Smithies, 
the editor and founder of "The British Workman," 
the "Band of Hope Review," "Children's 
Friend," " Family Friend," and " Infant Maga- 
zine." Mr. Smithies, a successful manufacturer 
and an early Member of the London School Board, 
seeing the condition of the working men about 
him, conceived the idea of producing a monthly 
periodical for circulation among the poor and 
half educated classes, which should be very cheap 
and of the best character. Knowing that pictures 
were a never-failing source of delight to people 
without a decided taste for reading, he commenced 
by putting on the first page of his monthly sheet 
a handsomely engraved picture which should tell 
a story plainly and of itself. 

To Mr. Smithies is due the credit of having 
initiated a style of literature which, in its way, 
was both original and useful. 

In cherishing the love of home and homely 
things, in familiarizing unlettered people with the 
beautiful in Nature and Art, in inculcating gentle- 
ness and kindness to animals, in diffusing whole- 



20 



Z h c feouee of Jarrolbe 



some principles and teaching the holiness of labour, 1874 
the value of sobriety, and the necessity of religion, 
Mr. Smithies has done a great work — a work that 
remains an enduring monument to his memory. 

The circulation of his Temperance tracts 
brought him a volume of correspondence from all 
parts of the world, and we append below letters 
from two important correspondents : — 

Extract from a letter received by Mr, Samuel Jarrold from 
Mr. B. B. Woodward, Private Secretary to Her 
Majesty Queen Victoria, dated from Windsor 
Castle, Nov. 6, 1862, referring to the subject 
of Temperance Tracts and the Temperance 
Movement. 

" Yet you may be sure that every effort made in 
that way is appreciated by such a Sovereign as 
Ours, and that it is the assurance that thousands 
of labourers unknown by name or person to Her, 
are so engaged which has always made Her to feel 
respecting England what no other Monarch can 
about any other Empire." 

One of the first links with Mrs. Mary Sewell, 
author of " Mother's Last Words," at that time 
living at Bristol, was a letter to Mr. Samuel Jarrold 
thanking him for putting it into her mind, through 
his advertisement, to distribute Temperance 
tracts liberally and continuously with a deliberate 
purpose to effect some good : " I had been long 
groaning helplessly, feeling the curse of our drink- 
ing customs in our village. Your call and direction 
and admirable supply of tracts said, ' Arise, go 
work,' and we have made a hopeful beginning. 
I shall be bound in gratitude to let you know if 
we go on well." 

Mrs. Sewell's early married life had been spent 
within a stone's throw of one of the London gin 



Z b c lb o u 6 c of 3 a r r o I b 0 



1874 palaces in the East End. The scenes she had seen 
in those early years of the havoc and wreckage to 
men, women, and children had so burned itself into 
her soul that she determined to use every oppor- 
tunity given her by God to stem the flood of this 
great curse to the nation. 

1876 On June 2, 1876, the third brother, Mr. 
William Pightling Jarrold, passed away at the age 
of sixty-seven. He was the most reserved of the 
three brothers, but in his own way had done 
useful work in the city, and his name has been 
cherished by many of the young men who came 
under his influence. 

1877 Memorial Hall, Silver Road, built by Thomas 
Jarrold in memory of his two daughters, Edith 
and Priscilla, to be used in connexion with Sunday 
and day schools, which, in collaboration with 
Mr. John King, he had been superintendent of 
since the death of his eldest brother in 1844. 

About this time his portrait in oils was sub- 
scribed for by friends of the school and presented 
to him ; it now hangs in the Memorial Hall. 

On November 24, 1877, Mr. Thomas Jarrold, 
the fourth brother, died rather suddenly at 
the age of sixty-five. He had for many years 
been the moving spirit of the business, and had 
worked up the publishing side to great prosperity. 
His forethought and foresight had prepared 
Readers and other books suitable for elementary 
education, and such books brought the name of 
Jarrold into the forefront of the Educational 
Publishers of that time. He was one of the 
founders of the " Norfolk News," and for many 
years took a leading part in its organization, 
and also that of the "Eastern Weekly Press." 

He was a member of the City Council for some 
years, an Income Tax Commissioner, and one of 
the Trustees of the Norwich Great Charities. 



22 



Z b e lb o use of 3arrolbe 



The work which he had continued after the 1877 
death of his eldest brother will be long remem- 
bered by those who benefited by it in the Pock- 
thorpe district. 

In the " Norfolk News," November 27, " Jacob 
Henry Tillett, M.P., writes regretting the sudden 
death of Mr. Thomas Jarrold, one of the founders 
of the ' Norfolk News,' and who from the first 
gave a large portion of his time to the promotion 
of its interests. 

" In noticing him, the last of the generation, 
we cannot forget the three who have gone before. 
The eldest brother, Mr. John James Jarrold, 
although deceased over thirty years, is still 
remembered by those who worked with him in 
many a good cause. 

" The next brother, Mr. Samuel Jarrold, 
devoted himself mainly to one line of philan- 
thropy, in which, by his unceasing efforts and 
singular concentration of purpose, he was enabled 
to accomplish an incalculable amount of good, 
and to rescue from vice and misery not a few who 
were sinking through evil habits. 

" Mr. William P. Jarrold, the most reserved 
of the four, was no less a worker in his own quiet, 
unassuming way. He laboured without inter- 
mission to do all the good that lay in his power, 
and his memory is embalmed in the hearts of many. 

" Rarely, if ever, have there been amongst us 
four brothers who for so long a period and so 
persistently have laboured each in his own way to 
give effect to his convictions of duty. They had 
their peculiarities — some may think their weak- 
nesses — and in many respects differed from each 
other, but there was one point of unity which 
proved their strength : they were true to their 
sense of right, and worked to the utmost for the 
cause of progress, of liberty, and religion." 

23 



c lb o u a c of 3 a r r o I 6 8 



The work at Silver Road was continued after 
Mr. Thomas's death by Mr. John King and Mr. 
Steele, who were succeeded by the former's 
son-in-law, Dr. E. E. Blyth, under whose wise 
guidance and unstinted work the schools have 
yearly grown in usefulness. In later years a Boys' 
Cadet Corps was organized in the Memorial Hall 
buildings by Major Harry Jewson, who lost his 
life at Gaza, Palestine, during the Great War 
in 191 7. He gave of his very best to this work 
among boys, and it remains a living memorial 
to him to-day. Old Cadet Boys are carrying 
forward his work. 

In 1877 London Street, originally called 
Cockey Lane, was widened by the Norwich 
Corporation from the Market Place to Castle 
Street, at which time the original premises in 
which the firm started business in Norwich were 
acquired and pulled down. They had for some 
years been occupied by Mr. Muskett (hatter) 
and as a restaurant by Miss Fountain. The street 
had been so narrow that the arrival of the London 
coach-and-four practically blocked the thorough- 
fare. The widening had been commenced so far 
back as 1850 at the Opie Street end. 

On November 24, 1878, was first published 
" Black Beauty, the Autobiography of a Horse," 
from the talented pen of Miss Anna Sewell. It 
was projected in the lifetime of Mr. Thomas 
Jarrold. 

Mrs. Samuel and Mrs. Thomas Jarrold took 
great interest in seeing proofs through the press, 
the MSS. being completed after the death of 
Mr. Thomas Jarrold. Barely one hundred copies 
were taken by the London booksellers on publi- 
cation. The firm however had great belief in its 
subsequent success, and spent much money and 
endeavour to make it known through introduction 

24 



Men of the London Street Staff in the E arly D ay s 




Oliver Winter 
(40 years). 



G. H. Olley. 



Tom Hicklenton 
(42 years). 



EARLV DATS of the HOUSE OF JARROLDS 



Some Members of the Printing Works at London Street 




Fourth Row — Messrs. F. Easton, Stanley, F. Mickleburgh W. Minns, W. Hicks. A. Burrows. 
Third .Row— Messrs. A. Minns, A. Middleton, W. Rivers, W. H. Gee, H. Gowen, E. C. 

Stringer, A. J. Gowen, T. Minns, W. Jenkens, J. Baldwin. 
Second Row— Messrs. R. T. Cooper, B. Smith, A. Middleton. A. Gayford, E. B. Palmer, 

J. Gowen, W. Hayden, C. Solomon, F. B. Wragg. 
Front Row— Messrs. E. Lunn, O. Woods, W. F. Allen, T. Mov, H. Vince. 




Jabez Algar W. B. Moore A. R. Gray. 

(25 years). (48 years). (23 years). 




| PRINTERS, BOOKSELLERS, HINDERS, 
AMD STATION tUS, 

No. 3, COCKE Y LANK, NORWICH, 

( Three Doors from the Market-place,) 

RESPECTFULLY inform choir Friend* and the 
, Public, they have commenced Business in Ihe 
above branches, and hope by a Hlrtcf attention to the 
cheapness and quality of their Articles, v\ iih a diligent 
punctuality in tne execution of all commauds, to merit 
a share of their patronage and support. (39b? 
Music and Musical Instruments, Copper- 
plate Printing, Sec. 
N. B. Schools supplied on the most liberal term*. 



First Advertisement of the House of Jarrolds, 
Oct. 4, 1823, in the " Norwich Mercury.'' 



One of the Five Old Hand Presses which 
have been in constant use since 1 845. 





John Debenham 
(58 years). 




Centre Row — i. — , 2. Mr. Norton, 3. Jacob North. 
Front Row — 1. James Sayer, 2. Mr. (Father) Newton. 



Joshua Dykes 

(45 y ears )- 



T II E II O U S E O F J A R R 0 L I) S 





J. J. Winter. 

1870 to the present day. Manager oj 
London Street Wholesale Department. 



William Hird, 

For 27 years Representative for 
the Publicity Department. 






II. Stonex. 
67 years' service and still at work. 




Mr. J. R. Jessop, 
Grandson of Mr. Benjamin 
Smith, at one time in 
partnership with John 
Jarrold 11 at W oodbridge. 



H. Wilson Howes. 
( i 874-1 888,) 
Secretary of the London Printing 
Machine Managers' Trade Society, 
and co-founder with Sir Arthur 
Spurgeon in 1895 of the London 
Society of East Anglians. 




Mr. H. Elton, 
London Representative. 



Z l) c lb o u 0 e of Jar r o I i> « 



to the trade and schools. It is to-day the sixth 1878 
best seller of any books in the world. 

Mr. Angel, the head of the American Society 
for Prevention of Cruelty to Animals, many years 
since boasted his Society had circulated six million 
copies. 

The burden of the whole business by the 
sudden death of his uncle, Mr. Thomas Jarrold, 
was thrown on the shoulders of Mr. Samuel 
J. J. Jarrold, eldest son of Mr. Samuel Jarrold. 
For the next ten years he carried on the business 
for the trustees of his father and two uncles. He 
was a man of great energy and business ability, 
and under his care the activities of the firm were 
much increased. 

On May 8, 1879, Mr - S - J- J- Jarrold enter- 1879 
tained all the workers at London Street shop and 
factory to a supper at Mr. R. A. Cooper's new 
restaurant on Bank Plain, to celebrate his marriage 
to Miss Ellen Ruth Theobald, daughter of Mr. 
John Theobald, whose family, for two generations, 
had been neighbours of the Jarrolds. About 
160 were present. Two days previously (on May 
6th) a similar entertainment had been given 
to about 30 younger employees of the firm at 
the Memorial Hall. 

Mr. W. T. F. Jarrold, the second son of Mr. 1881 
Samuel Jarrold, came to help his brother at 
London Street on January 1, 1881, and after three 
years in Norwich, desiring London experience, was 
accepted as pupil by the old-established firm of 
Messrs. Gilbert & Rivington, at St. John's Gate, 
Clerkenwell, in 1884. In May, 1887, after three 
and a half years in London, he returned to 
Norwich and once more took up his share of the 
work. 

Cromer. The growing interest in Cromer and 
" Poppyland " induced the firm to purchase a 

25 



XT b c lb o u 0 e of 3 a r r o I b 0 



1881 small business in Church Street, and a few years 
later a site opposite was acquired from the Bond- 
Cabbell Trustees on which the present premises 
were erected. 

Norwich Fisheries Exhibition, promoted by- 
Sir Edward Birkbeck, Bart., M.P., to foster 
fishing interests along the East Coast, held in the 
Volunteer Drill Hall and Chapel Field Gardens, 
proved a great success, and was succeeded in the 
following year by the London Fisheries Exhibition 
held at South Kensington. 

This Exhibition attracted immense crowds and 
was the most successful forerunner of many 
succeeding Annual Exhibitions, including the 
Healtheries, etc. 

1882 To the firm's already popular series of East 
Coast Guides was added, on February 6, 1882, 
Mr. G. Christopher Davies' " Handbook to the 
Rivers and Broads of Norfolk and Suffolk," which 
was the means in following years of directing the 
attention of the public to the Norfolk Broads as 
a new scene for holiday adventure. 

This was followed by " Summer in Broad- 
land," Clement Scott's " Poppyland," " Sunrise- 
land," and other books, increasing the popularity 
of East Anglia as a summer resort. 
1888 On May 1, 1888, a new partnership was formed 
consisting of Mr. S. J. J. Jarrold and Mr. W. T. F. 
Jarrold with the executors of the late Mr. Samuel 
Jarrold and Mr. Thomas Jarrold, provision being 
made for the later introduction of Mr. T. H. C. 
Jarrold, who had followed his brother at Gilbert 
and Rivington's. He became a partner on 
March 2, 1890. 

In May, 1888, was acquired the old-established 
business of Mr. George Nail, at 182, King Street, 
Great Yarmouth, and his printing works at Row 
63. Mr. Nail had for years published many 
26 



Gbe 1b o ti 0 e of 3 a r r o i b e 



local works, such as Palmer's " Perlustrations," 1888 
Manship's "Yarmouth," Nail's "East Anglia," 
Canon Venables' " History of the Church of 
England," and other well-known Church publi- 
cations. It was one of the oldest businesses in 
Yarmouth, and had been carried on by him and 
his predecessors for some seventy or eighty years. 

The death of Mr. S. J. J. Jarrold occurred after 1890 
a long, painful illness at the age of 42, on October 
25, 1890. He was a man of untiring energy and 
great business ability, and during his conduct of 
its affairs did much to widen out and extend the 
business of the firm. Of a genial and generous 
disposition, he was much missed in the city. He 
left three sons and one daughter, it being his 
great wish that his eldest son should succeed to 
his share in the business on attaining his twenty- 
first birthday. 

On November 26, 1891, Mr. W. T. F. Jarrold 1891 
was married to Miss Eileen A. A. Moore, daughter 
of the late Mr. John Moore, of Newry, County 
Down, Ireland. 

On December 31, 1891, the whole of Messrs. 
Jarrold & Sons' staff from London, Norwich, 
Yarmouth, and Cromer, some 260 in number, 
were entertained by Mrs. Samuel Jarrold at the 
Assembly Rooms, Agricultural Hall, to celebrate 
the marriage of her son. During the evening 
Mr. Robert Hazelwood said " it was thirty- 
seven years ago (1854) si nce ne was invited to 
Norwich by the late Mr. W. P. Jarrold to take 
part in the business. He had, he might say, 
looked upon three dynasties of the Jarrold family, 
several of whom could not be present in body, 
but were so in spirit. The name of Jarrold & Sons 
stood high, and he hoped it would continue to do 
so, but to ensure this much depended upon 
those who were the then guests of the firm. The 



I b e lb o it 6 e of 3 a r r o I £> s 



X89\ prosperity of the firm belonged to them, for if 
it won honour they shared in it as the promoters. 
Many of them had a right to take credit for what 
they had done for the firm which in their younger 
days they successfully endeavoured to build up. 
He hoped that the spirit which had imbued the 
seniors would inspire the younger men, so that as 
time rolled on they would feel the responsibility 
cast upon their shoulders. Their work and duty 
was to maintain the standing and reputation of 
the firm, the earliest members of which were men 
of sturdy principle, who were always ready to 
take the lead in every good movement. He 
hoped that this would be the characteristic of 
the firm in the future as it had been in the past." 

Sheringham. The firm acquired premises in 
this growing health resort in 1891, at the 
corner of Church Street and Station Road, and 
from time to time have added further accommo- 
dation, as required, to meet the increasing 
business of the branch. 

1893 Death, on August 14, 1893, of Mrs. Emma 
Jarrold, of Grove House, widow of the late Mr. 
W. P. Jarrold. She had all through her life been 
the greatest help to her husband in his business 
and philanthropic life. She may be said to have 
been the soul of hospitality, and nothing pleased 
her more than the opening of her house for the 
reception of those attending Annual Missionary 
Meetings or other Church gatherings in Norwich. 

1895 Mr. E. W. Humphries, who had been appren- 
ticed to the firm, and manager of Yarmouth 
branch from the time of purchase in 1888, left 
on May 1, 1895, with the best of good wishes for 
future success from the firm, to take a partnership 
in an old-established house, in future to be known 
as Messrs. Percy Lund Humphries & Co., which 
has greatly extended its scope under his manage- 



28 



Z b c lb o u 5 c of 3 a r r o IN 



ment. Mr. Humphries has since taken a foremost 1895 
place in the Master Printers' Federation. He 
held the office of President of the Federation for 
the United Kingdom and Ireland in 19 19-1920, 
the most difficult period in the annals of the 
Printing Craft, and gained for himself golden 
opinions during his holding of the Presidency. 

On February 1, 1898, is recorded the death 1898 
of Mrs. Hannah Jarrold of " The Mount," 
Thorpe Hamlet, widow of the late Mr. Thomas 
Jarrold. She had always taken a personal interest 
in the girls employed at the firm's works, many of 
whom came from Silver Road Schools, whose 
work she had kept in close touch with after her 
husband's death. 

On October 31, 1902, a private company was 1902 
formed to acquire the whole of the businesses of 
Messrs. Jarrold & Sons, including guides and 
topographical books, but eliminating the London 
general publishing, which was continued as a 
private firm by Messrs. W. T. F. and T. H. C. 
Jarrold. It was anticipated that Mr. Eric J. B. 
Jarrold, the eldest son of Mr. S. J. J. Jarrold, 
would, in accordance with his father's wish, 
succeed to his third share, but he elected 
otherwise. 

On June 13, 1902, Mrs. W. T. F. Jarrold died 
at the early age of 33. She had only been in 
Norwich a few years, but her bright, warm- 
hearted Irish spirit had won for her many friends 
among rich and poor alike. 

On September 16, 1904, Mr. T. H. C. Jarrold 1904 
was married to Miss Mabel Beatrice Curl, 
only daughter of the late Mr. Jacob Curl, of 
"Heathfield," Ipswich Road. Their son, Herbert 
John Jarrold, was born in 1906, and their 
daughter Mary Elizabeth in 1909. 

On February 26, 1907, Mr. W. T. F. Jarrold 1907 

29 



Z b c lb o u 5 c of 3 a r r o I b s 



1907 was married, for the second time, to Miss Alice 
Isabella Simpson, daughter of the Rev. Joseph 
Simpson, Rector of Waddingham, Lincolnshire. 

Lowestoft. A branch was opened in 1907. 
A commanding position in this old-established 
watering-place near the Harbour being offered, 
the firm accepted the opportunity they had for 
some years been looking for and acquired these 
most convenient premises. 

1911 On March 1, 191 1, a Royal Warrant as 

Stationers to His Majesty King George V. was 
granted to the firm. 

1914 The Great War which came on the country so 
unexpectedly in August, 1914, found nearly all 
the apprentices of the firm, and many of its men, 
enrolled in the 4th Norfolks, Norfolk Artillery, 
R.A.M.C., or Yeomanry, in training camp. 
During the succeeding three and a half years 
193 men and boys were called to the colours. 

Within a few days, the outbreak of war brought 
cancellations of many of the principal orders the 
firm had on hand for trade catalogues, posters, 
and other commercial work, and it looked at the 
moment as if the prospect of keeping the workers 
employed would be a very difficult one. As a 
precaution, the directors placed the staff at St. 
James' on three-quarter time ; but happily this 
state of things only existed for a very short time. 
The directors put in hand as much London 
publishing work as possible, which materially 
helped to keep many employed. Much credit 
must be given to Mr. T. H. C. Jarrold for the 
part he took in finding new outlets for the firm's 
energies in the manufacture of stationery, toys, 
and games, which made it possible to keep all fully 
employed. Although the difficulties in carrying 
on at the time were very great in consequence of 
many of the principal workers being needed for 



30 



Z h c Ibouee of 3 a r r o I e 



the country's service, those who remained with 1914 
the firm took their full share of home service, 
many being active workers in the Red Cross, 
others doing duty with the Norwich Volunteers, 
or as members of the Norwich and Norfolk Special 
Constabulary. 

November 30, 1916, the London Publishing 1916 
firm carried on by Messrs. W. T. F. and T. H. C. 
Jarrold was formed into a private limited 
company, introducing two new directors : Mr. 
(now Sir Ernest) E. J. P. Benn and Mr. C. E. 
Hughes, both connected with the well-known 
firm of Benn Bros., of which Sir John Benn, Bart., 
was the founder. 

On July 6, 191 7, Mrs. Elizabeth Jarrold, widow 1917 
of the late Mr. Samuel Jarrold, died in her eighty- 
seventh year. She had ably seconded her hus- 
band in all his temperance and other interests. 
The leading facts of Dr. Kirton's " Buy Your 
Own Cherries " were recited to her after one of 
his meetings, and she put them into a story, which 
appeared under that title, and proved one of the 
most popular and telling of temperance works 
ever issued. After her husband's death she 
continued many of the interests he had fostered, 
including the editing of " The Temperance 
Monthy Visitor " up to the time of her death. 
For many years she took a considerable interest 
in the literary work of the firm, and in many 
ways her business ability was of great value in 
determining the firm's policy. 

John Edgar Moorhouse, a native of Hull, 1920 
apprenticed to, and had been closely associated with, 
the firm for over forty years. He early displayed 
considerable ability, and by industry and skill 
worked himself up through one department after 
another until in 1895 he was appointed manager 
of the Great Yarmouth branch. This position he 

31 



XT b c lb o n 6 c of 3 a r r o I b 3 



1920 held for some ten years. In 1903 he was brought 
back to Norwich and was appointed a Director 
of the Company. On July 15, 1920, he was 
taken ill and died at his post from heart failure. 
His death was greatly regretted by all with whom he 
had worked so many years. He was greatly 
respected and had made many friends in the whole- 
sale warehouses and among the manufacturers of 
the Midlands and the North. 

November 9, 1920. Mr. W. T. F. Jarrold 
was elected Sheriff for the City and County of 
Norwich and served in that capacity 1 920-1 921. 

On November 10, 1920, to fill the gap caused 
by the death of their old colleague, Mr. John 
Edgar Moorhouse, the Directors appointed Mr. 
Percy E. Driver to a seat on the Board. He 
had previously served his apprenticeship with and 
grown with the House ; and about the same time 
made Mr. David Grant the General Manager 
of the Retail Departments at London Street. 

1921 Cambridge. The old-established business of 
Dixon & Son, Ltd., in Market Street, with its 
long-standing connexion with the colleges, prin- 
cipal families, and commercial interests, was offered 
to the firm owing to Mr. Dixon being desirous 
of retiring to enable him to devote his time fully 
to his official appointments. 

The position being a most desirable one, the 
firm decided on its purchase, and has since 
thoroughly modernized the premises by the 
putting in of a new front, and carrying out other 
extensive improvements. 
1923 At the beginning of the Company's New Year 
in April, 1923, the Directors, to show their 
appreciation of his past services, transferred 
Ordinary Shares in the Company to Mr. Driver, 
thus fully identifying him with the interests 
of the Company. 

3* 



THE 



HOUSE 



J A R R OLDS 





W. Turner, 1858-1899. A. Greening, 1915-1923. 



L 0 n d o 11 



S t r e r 1 a 



fl d Branch 



Managers 




Esmond Y. Jarrold (Lowestoft). 



H. W. Stephens (Cambridge). 



BRANCHES OF THE HOUSE OF JARROLDS 




LOWESTOFT. 



SHERINGHAM. 



P r c s rut Day Staff at London Street 




Fourth Row — Messrs. Garrett, Chalk, W. Ringer, Carman, Clarke, Pearson, Dunham. 
Third Row — Messrs. W. Heaver, W. Ringer, Gostling, C Murton, W. Woods, W. Vyse, 
Stamp, T. Foggan, Chadwick. Second Row— Messrs. W. E. Marsh, W. Capon, R. P. Deli. 
J. J. Winter, R. Heath, Beeston, Wiffen. Front Row—Mhs Needham, Miss Hall Miss Beeston. 




Present-day Representatives of the House of Jarrolts. 
Back Row — Messrs. Smith, Gostling, Seaman, C. Moore. 
Front Row— Messrs. M. P. Chamberlin, YV. G. Allen, W. F. Allen, W. Heaver. 



Departmental M anagers at St. James 7 Works 





Some Employees at St. James' Printing Works with Many Years of Long Service. 
Third Row — Miss G. Buttifant, Messrs. Freestone, Lister, Stygall, King, Browne, Walker. 
Kent, Denmark, Walker, Fitt. Second Row — Messrs. Miller, Buxton. King, Wallace, 
Nichols, Hayden, Clapham, Miss Todd, Miss King, Miss Laycock, Miss Barnard. Messrs. 
Taylor, Hackney, Piggin, Neale, Warden, Norman. Front Row — Messrs. Wilkins. Buttifant. 
Wragg, Gee, Payne, Mrs. Hansell, Miss Howes, Messrs. Gayford, Bridges. 




The Staff at St. James' Printing Works. Third Rozi — Messrs. W. W. Whvsall. 
G. Woodward, C. Whysall, W. F. Allen. Second Row— Miss Ling. Messrs. Peters 
(Caretaker), P. E. Hayden, A. J. Mavor, W. D. Rout. Front Row— Miss G. Haylock, Miss 
Lockwood, Mr. J. Smith (Manager), Miss L. Neale, Miss G. Buttifant, Miss C. Wallace. 




The Great War, 1914-1919. 
Memorial Tablet in Remembrance oj those who made the Great Sacrifice. 
Ames, Harman R. ; Ayton, George; Catling, Ernest; Chapman, William H.: 
Codling, Walter ; Gooch, Arthur ; Lake, Arthur N. ; Lee, George ; Mobbs, Ernest; 
Moore, Cecil D. ; Moore, Frank C. ; Noble, Charles; Plunbly, Robert; 
Richardson, Sydney; Sharman, Stanley G. ; Taylor, Frank; Ulph, Herbert E. ; 
Wallace, William ; Wright, Percy H. W. 




Drawn by H. Ninbatn.] Cowgate Street in- 1823 [Engraved by L. H 

{from an old print). 



A characteristic street scene of Old Norwich, at the entrance to the Empire Press, 
St. James', showing part of Whitefriars Monastery on the left, Whitefriars Bridge, and the 
Cathedral. What was the " Black Chequers " is now used as caretaker's house and dining- 
rooms tor workers at the Empire Press. St. James'. 



Z h c lb o u 0 c of 3 a r r o I H 

Tlie Apprenticeship Book, commenced in 1823, 1923 
is one of the most interesting records of the 
firm's ©ne tmnfcrefc Keats in Norwich. It 
contains 310 names of apprentices who have been 
trained by or are now serving with the House of 
Jarrolds. To give even an outline of their after 
careers would mean a history in itself. Many on 
completion of their term of apprenticeship have 
remained in the old House — others have made 
good in different parts of the United Kingdom, 
and are at the head of businesses of their own 
to-day. Quite a number have gone abroad to 
fill good situations in different parts of the world. 
About 1870 Jacob North, James Sayer, A. R. Gray 
and E. J. Carver went to the United States, 
and founded printing works of their own with 
great success. Mr. Fountain Barber and others 
have done well as booksellers in Australia and New 
Zealand. Many letters reach the firm from time 
to time showing that those who have been 
trained with the House remember with goodwill 
and kindly feeling their early days spent in 
Norwich. 



33 



Bird's Eye View of The Empire Press, St. James* 
(From a pencil sketch). 



Zhc ilfeobern Hrt of printing 



NEARLY a quarter of a century ago the need 
arose for increased accommodation for the 
rapidly growing printing department of the 
House of Jarrolds. 
A suitable site was found just over Whitefriars Bridge 
in the parish of St. James, and the formidable task of 
moving the heavy machinery was undertaken. 

The present printing works cover a space approximately 
200 yards long and 150 yards wide, and affording room for 
extensions and improvements as occasion demands. With 
the exception of the Composing Room all departments 
are on the ground floor, with excellent lighting from 
glazed gables. 

Under the enterprising and capable management of 
Mr. J. Smith, General Manager, and now a Director, 

34 



Zhe Ibouse of 3 a r r o I 6 s lo-Ba? 



developments have taken place both in regard to the 
increased volume of business as well as extensions to 
machinery. 

Assisted by an efficient staff and departmental managers 
possessing expert knowledge of their respective branches 
of the business, the number of employees at the present 
time is treble that of some few years ago. 

Full advantage has been taken of modern improvements 
in organization and equipment. 

In the Composing Department monotype setting and 
casting machines were introduced, enabling production 
from this department to be increased beyond all expecta- 
tion of hand-set composition, and, contrary to the generally 
accepted view that machinery displaces hand labour, 
resulted in a still greater increase of compositors to deal 
with the output from these machines. 

It is now possible to set a book of 320 pages within a very 
short space of time, while catalogue and other work within 
the scope of the monotype is handled with an expedition 
beyond compare with the days of hand-set work. 

In the course of twelve months many tons of type are 
set and cast on these machines, thus bringing the " Art 
Preservative of Other Arts " within the economical reach 
of millions of buyers and readers of printed matter, whether 
in the form of books, catalogues, or pamphlets. 

The greatly increased output from this department 
necessitated large extensions in the machine section. This 
was met by the installation of the finest English and 
American fast-running machines, capable of dealing in a 
rapid manner with the production of typesetting from 
the Composing Department. The strides, too, which 
have taken place in the highly artistic productions of the 
enterprising advertiser of to-day have been kept pace with 
by a still further improved equipment of fine art machines, 
expressly built for printing catalogue and illustrated work 
in three, four, and more colours. 

A very recent large catalogue order was executed on 
these machines in four colours and gold, which was a 

35 



Sbc "too use of 3 a r r o 1 6 e £ o - £> a £ 



triumph of the engraver's and printer's skill. Other 
orders, running into millions, and occupying months 
to produce, were printed on these machines. 

Still other machines for the quick production of book 
work have been added, enabling 128 pages of the 2s. type 
of novel to be printed at one operation most expeditiously 
as well as economically. With such capabilities of 
immense output from the Composing and Machine-room 
Departments, other sections of the works grew apace. In 
the Forwarding and Binding rooms the newest and best 
machinery was introduced from time to time, with a 
consequent large increase of workers. After a rather 
disastrous fire the Lithographic Section was a few years 
ago entirely rebuilt and enlarged to meet the rapid 
growth of business, and here, also, only machinery 
embodying the latest improvements, including the quick- 
running rotary offset machines, were installed. 

A large staff of artists is constantly engaged designing 
and drawing posters, showcards, and the strikingly effective 
labels so much in demand by the go-ahead advertiser 
of to-day. 

Showcards in eight, ten, twelve and more colours are 
produced in faithful facsimile of the original work of the 
cleverest artists of the present time. 

Photography plays an important part in this section of 
printing — views, portraits and enlargements up to 60 by 
40 are produced to meet all demands, the camera to-day 
being a necessary adjunct to the advertiser and printer alike. 

With such a variety of work daily passing through the 
departments many kindred operations are involved, such 
as electrotyping and stereotyping of type pages and illus- 
tration blocks, die stamping, ruling, account book bind- 
ing, envelope making, and the manufacture of stationery 
for the wholesale trade. 

The House of Jarrolds has always been mindful of the 
welfare of its workers, the long years of service of many 
of its employees testifying to the excellent relationship 
existing between employer and employed. 

36 



Zhe Ibouse of Jarrolfce fto-2)a\> 



In 1 91 7 a Committee was formed, drawn from different 
departments at St. James' Works with a view to specially 
remembering the boys and men who were in the righting 
line, and also the brightening of the lives of the wives and 
children left behind. This Committee continued its work 
until the end of the war, and was afterwards useful in 
collecting the war records of those who had seen Foreign 
Service. The Committee having done good work, the idea 
occurred to the Directors that it would be helpful if there 
could be a standing Committee representing all depart- 
ments of the Works to meet together from time to time. 
These representatives were then given a message from the 
Directors that they would like each department to elect 
members for a Works Committee. The original body was 
practically all re-elected to act, and thus came into being 
the Works Committee. They have since done very useful 
service, and it was proposed that it should meet monthly or 
oftener if necessary, the Chairman or one of the Directors 
presiding, or failing one of them the General Manager. 
The meetings of this Committee from time to time have 
enabled many little points to be adjusted for the improve- 
ment of the general welfare and working at the Factory. 

The Committee have initiated other schemes for welfare, 
such as a Sick Club. A strong Horticultural Society 
has also come into being, holding three Shows per year. 
These Shows have promoted healthy rivalry, and some 
fine results in Floriculture and Horticulture are exhibited. 

The Committee also keeps in touch with the Sports 
side, and under its care are carried on a Football Club 
with senior and junior teams, a Cricket Club with two 
elevens, and a Bowls Club. 

Social intercourse is further promoted during the winter 
months by Whist Drives and Concerts, the aim and desire 
being to bring the Workers, Staff, and Directors into closer 
touch, and to promote harmony between all. 

Former members of the R.A.M.C. take charge of the 
Emergency First Aid Boxes, and render much useful 
service to their fellow-workers of the Empire Press. 



Zhc Ibouee of J a r r o 1 1> e £ o - H> a £ 

LONDON STREET 

London Street, to-day the popular shopping centre of 
Norwich, would hardly be recognized by John Jarrold II, 
who brought the business to Norwich in 1823, commencing 
on the opposite side of the street, which was in those days 
narrower, and called Cockey Lane. The first portion of the 
building on the present site was opened in 1840, and from 
that time onward other premises were added, forming the 
present block reaching back to the Corn Hall and extending 
from Exchange Street to Little London Street. 

The spirit of enterprise has been much in evidence during 
the last few years. A commencement of the erection of the 
present fine block of buildings was made in 1903. Further 
extensions and alterations from time to time have been 
made, and it is purposed to complete a further block in the 
rear, and if possible finish the corner of London Street and 
Exchange Street in the present year. 

The eminent architect, Mr. George J. Skipper, has 
contributed to this Souvenir a pen drawing of the elevation, 
showing the building as it will practically appear when 
completed. 

The business carried on at London Street embraces some 
fourteen departments. On the right side of the entrance is 
the well-equipped Book Department ; on the left the Fancy 
Goods Section is really a dozen departments in one, 
including, as it does, Silver Plate, Leather, Brass, Wood, 
Perfumes, etc., etc. Proceeding onwards, we come to the 
Stationery Department, catering for both private and 
commercial people ; the commercial sections are giving 
special attention to modern Office Equipment — Fountain 
Pens, Account Books in all styles and bindings. The 
Basement below is devoted to a fine range of Glass and 
China, and much attention is given to useful household 
Dinner and Tea Services. Here we also find Trunks, Bags, 
Attache Cases, and every requirement for travelling. 

On the first floor was recently opened the new Toy 
Department, which is proving a great attraction. Here also 

38 



Zhe ttonee of 3 a r r o 1 6 s £ o - © a ? 



may be seen a choice selection of Pictures, Prints, Artists' 
Materials, and specimens of all classes of Mouldings for 
framing. 

The Educational Department, at present relegated to the 
old building, continues to cater for the needs of the 
schools. The Library on the second floor increases in 
membership yearly. 

The beautiful Restaurant on the third floor is a recent 
departure. A success from its inception, it continues 
to show a steady increase in the number of its patrons. The 
services and appointments are high class, and Ladies' and 
Gentlemen's Cloak Rooms supply a long-felt want in 
Norwich. 

The Wholesale Department has recently been thoroughly 
reorganized in what was the old printing factory, with a 
commodious Show Room with special entrance from 
Little London Street and adjacent to a new Wholesale 
News Department. 

The Commercial Photographic Department is equipped 
with one of the largest cameras in East Anglia, and enables 
enlargements to be made up to 60 by 40. Photographic 
work for colour printing is here carried out, and a further 
equipment was installed for the production of photo post 
cards, which are so much in favour at the present time. 

The Counting Room, in view of the present rebuilding 
and reconstruction, is being moved to more commodious 
quarters adjoining Little London Street. 



39 



1R e c o r i> e 


0 f 


% 0 n q Service 




Yrs. 




Yrs. 


Cf/->««v T T ( T nnrlnn C *- \ 

otoncXj xi. ^LiOnaon oc.j 


°7 


Bunting, C. J. 


40 


Solomon, C. 


fin 


Clarke, J. J. (London St.) 


40 


cooper, k.. 1. ^ueceasca^ 


5° 


Dobson, Miss - 


40 


Gowen, J. (deceased) 


5» 


Garrett, J. J. - 


40 


Payne, H. - 


5» 


Minns, T. Lee - - 


40 


imitn, jd. 


57 


Piggin, W. - 


40 


Tillvpr W 

i my er, w . - - 


57 


Carman, G. (London St.) 


39 


Qn Arf H pnrtr 

onorx, xTenry ~ — 


rfi 
5° 


Ringer, W. W. (London St.) - 


39 


Perry, George - 


55 


Walker, J. - 


38 




55 


Wiffin, W. F. (London St.) - 


38 


i^iapnam, Hi. v^. - - 


53 


Baldwin, J. (deceased) - 


36 


VJlDUb, IVllao - - - 


53 


Chadwick, P. - 


36 


W^oods, J. - - - 


53 


Harcourt, Samuel - 


36 


JDilugcS, V v . 


52 


Marsh, W. E. (London St.) - 


36 


uen, iv. y^jjonuon oc.^ 


5 2 


Pearson, E. M. 


36 


~\T rwi~ r^n Alice _ 

iNorcon, lviiss - 


5 2 


Hicklenton, John Knights 


35 


winter, j. ^.Lonaon oz.j 


5 2 


Norman, J. - - 


35 


oarrctt, vv. ^juonuon oi.j 


5° 


King, J. - - - - 


34 


ClairfnrA A _ _ 
vjay.iu.ru, A. - - 


49 


Betts, A. - - - - 


33 


Lovick, Miss 


,«fi 
40 


Buxton, T. - 


33 


Pilmor TT "R 

i aimer ; ii. r3. 


ylfi 
40 


Clapham, F. - 


30 


L/ll, Jtienry - - 


45 


Heath, R. - - 


30 


1 name, J. (deceased) 


44 


Lowe, C. 


30 


uapon, w. ^JLonaon ot.) 


43 


Beeston, Miss - - - 


28 


Minns, J. (Senr.) - 


4"? 

TJ 


Hayden, P. - 


28 


Buttifant, H. 


42 


Gardiner, T. - 


27 


Freestone, W. 


42 


Woods, W. W. (London St.) - 


27 


Gee, W. H. - 


42 







40 



Zhc Ibouse of 3 a r r o 1 6 s So-Da? 



may be seen a choice selection of Pictures, Prints, Artists' 
Materials, and specimens of all classes of Mouldings for 
framing. 

The Educational Department, at present relegated to the 
old building, continues to cater for the needs of the 
schools. The Library on the second floor increases in 
membership yearly. 

The beautiful Restaurant on the third floor is a recent 
departure. A success from its inception, it continues 
to show a steady increase in the number of its patrons. The 
services and appointments are high class, and Ladies' and 
Gentlemen's Cloak Rooms supply a long-felt want in 
Norwich. 

The Wholesale Department has recently been thoroughly 
reorganized in what was the old printing factory, with a 
commodious Show Room with special entrance from 
Little London Street and adjacent to a new Wholesale 
News Department. 

The Commercial Photographic Department is equipped 
with one of the largest cameras in East Anglia, and enables 
enlargements to be made up to 60 by 40. Photographic 
work for colour printing is here carried out, and a further 
equipment was installed for the production of photo post 
cards, which are so much in favour at the present time. 

The Counting Room, in view of the present rebuilding 
and reconstruction, is being moved to more commodious 
quarters adjoining Little London Street. 



.39 



1R c c o r 6 b 

II % V- V V V 


0 f 


X 0 n g Service 




Yrs. 




Yrs. 


Stoncx, H. (London St.) 


- 67 


Burton, J. S. (deceased) 


4.0 


Solomon, C. - 


60 


Clarke, J. J. (London St.) 


J.0 

T 


Tillyer, W. - - 


59 


Dobson, Miss - 


AO 

r m 


Cooper, R. T. (deceased) 


- 58 


Minns, T. Lee (deceased) 


40 


Debenham, W. (deceased) 
Gowen, J. (deceased) 


- 58 


Piggin, W. - - - - 


40 


- 58 


Winter, O. (deceased) 


40 
1 


Payne, H. 


- 58 


Carman, G. (London St.) 


7a 


Smith, B. 


57 


Ringer, W. W. (London St.) - 


•jq 


Short, Henry (deceased) 


" 56 


Walker, J. - 


J u 


Cooper, R. (deceased) 
Perry, John (deceased 


55 


Wiffin, W. F. (London St.) - 


38 


55 


Baldwin, J. (deceased) 




Wragg, F. B. - 


55 


Chadwick, P. - 


36 


Winter, J. J. (London St.) 


54 


Harcourt, Samuel (deceased) - 


36 


Clapham, E. C. - 


53 


Marsh, W. E. (London St.) - 


36 


Gibbs, Miss - 


53 


Pearson, E. M. 


36 


Woods, J. (deceased) 


53 


Nudd, W. A. (deceased) 


36 


Bridges, W. - 


52 


Beeston, H. J. 


j j 


Delf, R. (London St.) - 


52 


Hicklenton, J. K. (deceased) - 


■2 e 
j j 


Norton, Miss 


52 


Norman, J. G. 




Greathead, J. (deceased) 


5i 


King, J. - 


34 


Garrett, W. (London St.) 


50 


Rivers, W. (deceased) 


34 


Jenkins, Wm. (deceased) 
Gayford, A. - 


50 


Betts, A. 


3T 


49 


Buxton, T. - 

Dady, Jacob (deceased) - 


0 j 


Clifford, C. R. (deceased) 


- 48 


32 


Laws, T. B. (deceased) - 


- 4 8 


Stamp, E. 


32 


Moore, W. B. (deceased) 


- 48 


Foggon, T. A. 


31 


Ott, Henry 


- 48 


Bowhill, O. H. (deceased) 


30 


Lovick, Miss 


- 46 


Clapham, F. - 


3° 


Palmer, E. B. (deceased) 


- 46 


Dady, Abraham (deceased) 


•30 
j 


Dyke, J. (deceased) - 


45 


Green, Wm. (deceased) - 


3° 


Hicklenton, Wm. (deceased) 


45 


Heath, R. - 


30 


Holl, E. W. (deceased) - 


45 


"Howard, A. (deceased) - 


3° 


Thaine, J. (deceased) 


44 


Lowe, C. 


3° 


Capon, W. (London St.) 


43 


Winter, James (deceased) 


3 


Minns, J. (Senr.) (deceased) 


43 


Winter, John (deceased) 


3° 


Buttifant, H. 


42 


Stringer, E. C. 


29 


Freestone, W. 


42 


Beeston, Miss - 


28 


Gee, W. H. - 


42 


Hayden, P. - 


28 


Herring, E. (deceased) - 


42 


Gardiner, T. ... 


27 


Hicklenton, T. (deceased) 


42 


Hird, Wm. (deceased) - 


27 


Newton, — (deceased) - 
True, S. (deceased) 


42 


Woods, W. W. (London St.) - 


27 


41 


Cann, S. (deceased) 


26 


Turner, W. (deceased) - 


41 


Hayden, E. (deceased) - 


25 


Bunting, C. J. (deceased) 


40 


Hume, D. (deceased) 


25 



Total years of service of above 88 employees, 3644. Average, 41.7 years each. 



Many others have been in the Firm's service from 18 to 25 years. 



40 



Long Service Records of Past Days in the Printing W orks 




Present Day Long Service Records in the Printing Works 




E. C. (Jlapham Mrs. Roberts T. R. Gardiner 

(53 years). 1889-1924. (27 years). 




Miss Sarah Ann Glover, Entrance to Black Boy Yard, 

Inventor of the Tonic Sol-Fa Notation. Colegate Street. 



Writers who helped to make Famous the House of Jarrolds 




Mr. Farnell. 



James Sp[lli\g 



% b e lb o u 0 e of Jarrolbe 



SOME EARLY AUTHORS WHOSE WORKS 
CONTRIBUTED TO THE WIDELY KNOWN 
REPUTATION OF THE HOUSE OF JARROLDS 

DR. E. COBHAM BREWER. 

Dr. E. C. Brewer was in friendly relations with the Jarrold family from the 
time of their settling in Norwich, Mr. William Jarrold having been 
pupil at his school in Calvert Street, and afterwards at Mile End Road. 
" Brewer's Guide to Science " and other books were written at the firm's 
suggestion, followed by Histories of France, Germany, Rome, Greece, and 
many other volumes. Brewer's science was so popular as to tempt another 
publisher to issue what was clearly shown to be a copy, and an injunction 
was issued by the High Court, with heavy damages. Over 200,000 copies 
of Dr. Brewer's f< Science " were sold. 

MISS SARAH ANN GLOVER. 

It is known to few that the Tonic Sol-fa System of Musical Notation was 
originated in Norwich by Miss Sarah Ann Glover, whose father, the 
Rector of St. Lawrence, was a musical enthusiast. Her mother was a singu- 
larly conscientious woman and a strict disciplinarian; this brought Miss 
Glover under powerful influence at home, which eminently fitted her to be a 
pioneer and inventor. From early days she took delight in teaching poor 
children, and brought out for them a very good series of spelling lessons. 
Early in 18 12 she conceived the idea of simplifying the teaching of singing ; 
her aim being to promote the glory of God in worship. She gave long, 
patient years to the perfecting of her system, which was first published 
by Messrs. Jarrold in 1835, under the title of " A Scheme for 
Rendering Psalmody Congregational," followed a little later by a Manual 
of the Norwich Tonic Sol-fa System for teaching in schools and classes. 
From this beginning she perfected a complete scheme of charts and a 
musical ladder for the teaching and training of choirs and individual singers. 

In 1 841 Mr. Curwen became acquainted with Miss Glover's books, and, 
being commissioned in the same year at a conference held at Hull to take up 
the subject of training of singers, visited Norwich, saw Miss Glover's school, 
and issued his first treatise of Sol-fa Notation, founded on Miss Glover's 
system. His great energy brought the Tonic Sol-fa to perfection ; but at 
all times he gave the credit to Miss Glover of having been its originator. 
We are able to give a sketch of the old schoolhouse in Black Boy Yard, 
Colegate Street, which may be said to be the birthplace of the Tonic Sol-fa 
system. Here Miss Glover trained many boys and girls, young men and 
women, first of all for church choirs in Norwich and district, and later others 
to be trainers in the Tonic Sol-fa system, not only in the United Kingdom, 
but so far afield as New Zealand, Australia, and America. 



41 



Gbe lb o u e c of 3 a r r o I t> e 



MR. FARNELL. 

Mr. Farnell, the distinguished writing master of Norwich, whose writing 
school was in St. John's Maddermarket, produced a system for teaching 
writing which was unrivalled. To aid in the acquiring of the Art of Pen- 
manship, he invented a number of devices in wood and beaten iron for 
training the hand to correctly hold and manipulate the pen to secure an easy 
flowing style. These devices, into which the right hand was thrust, would 
to-day be deemed unthinkable for use in our schools. Mr. Farnell was a 
man of the real old school who believed thoroughly in thrashing boys to 
bring out the best ! He, from time to time, used to visit Jarrolds' shop, 
and should he discover a new assistant, would come to the counter and 
exclaim, " Young man, can you write ? " On receiving a reply in the 
affirmative, he would say, " Show me, then." When the young assistant 
would write his name on paper, Mr. Farnell would exclaim, " Do you call 
that writing ? You should use my No. IV Copy Book." 

We are indebted to Mr. Frederick Scutcheon, now living in Farnell's 
old Schoolhouse, for the loan of a portrait in oils from which our sketch 
was made. 

MRS. MARY SEWELL. 
Mrs. Mary Sewell was the talented author of many volumes of verse, 
portraying everydav things, the most popular being " Homely Ballads," 
" Thy Poor Brother," " Mother's Last Words," and " Our Father's Care." 

MISS ANNA SEWELL. 

Miss Anna Sewell was the gifted author of "Black Beauty, the Autobiography 
of a Horse," a story appealing to all classes and ages, as acceptable to the 
squire and his lady as to his stable boy, to the old and to the young, and has 
received the recognition of the Society for the Prevention of Cruelty 
to Animals. It has been issued in many editions, and translated into 
many languages. " Black Beauty " was written on a bed of sickness, under 
the greatest physical suffering, and it is in every way true to Nature, 
and makes as strong an appeal to-day as it did when first published in 
November, 1877. 

MR. JAMES SPILLING. 

Mr. James Spilling, Editor of the " Norfolk News " and " Eastern Daily 
Press," was a past master in portraying the real broad Norfolk of early days, 
and possessed a wonderful fund of humour. 

About the year 1 871 his first Norfolk Dialect was issued in the Press, and 
published by Jarrold & Sons in book form in 1872, under the title of " Giles' 
Trip to London." It achieved great popularity, and was quickly followed 
by " Molly Miggs' Trip to the Seaside," " The Cockneys in the Country," 
" Jack Jawkins' First Vote," " 'Arry and 'Arriet," and other volumes, with 
a total circulation of over one million copies. 

Mr. Spilling's more serious writings dealt with the Works of Swedenborg. 



42 



£ b e t o u 6 e of 3 a r r o I t) a 



STALWARTS WHO HELPED TO BUILD THE 
HOUSE OF JARROLDS 

Mr. John Greathead was an old-world character who might have come from 
one of the pages of Charles Dickens' books. The present partners held him in 
the highest esteem, he being indeed a link between them and the commence- 
ment of the business in Norwich by their grandfather. He continued at his 
post up to the year 1888, but the increasing rush of business was at times too 
much for him, and on busy Saturdays he was accustomed to retire to a 
quiet corner in one of the stock-rooms which he looked after. His old desk 
is still used in the Wholesale Department. 

JOHN GREATHEAD'S RECOLLECTIONS 

In 1836 I remember Jarrold & Sons' business being carried on on the oppo- 
site side of London Street, where Muskett and the Commercial Union now 
stand. It was divided or consisted of two shops — books on one side and 
stationery on the other. 

Old Mr. Jarrold was a slow-speaking, fine old English gentleman, and old 
Mrs. Jarrold was a tall lady, partly paralysed, very fond of books. 

Mr. John James Jarrold was rather tall, of very business-like habits. He 
died very suddenly of rheumatic fever. 

Mr. Samuel Jarrold was much in the printing-room behind the shop, 
leading into Torris Court, with an outlet into the Gentleman's Walk. He 
was very energetic in pushing the sale of books. 

Mr. William P. Jarrold had just left Blakelys (now I. W. Caley). Mr. 
Thomas Jarrold came home from boarding school about a week after I came 
to the business. 

A clogmaker of the name of Bradfield had a shop on the site of our present 
factory, Little London Street, or Little Cockey Lane (originally called 
Smithy Lane,* on account of the number of working jewellers there), and 
somewhere near our shop Goldsmiths' Hall used to stand. Where the 
present showrooms stand there used to be a beautiful flower garden. Keen 
rivalry used to exist between Mr. John Jarrold and his neighbour, Thomas 
Theobald, in their gardens. 

At the corner of the market, opposite the police station, where the City 
Offices now are, Seeley's Coffee House stood, and on two occasions I remember 
all employed had a supper there to celebrate the marriages of Mr. Samuel 
and Mr. William. 

* The pen drawing of London Street with the coach-and-four shows, at the corner of Little London 
Street, Coopers, the Silversmiths, the last of the old Guild of Gold- and Silversmiths, whose quarters 
were at this part of the City. 



43 



Z b c Ibouse of 3 a r r o I 6 a 



When Post Office Tavern in Exchange Street was built, the ground was 
dug up, and the remains of an old church (St. Crouche's) was found, and a 
number of bones from the churchyard were disclosed, in the roadway, now 
Exchange Street. 

A very ancient stone gateway originally stood in London Street where the 
present shop of Pigg & Sons, cabinetmakers, now is ; it was called Basham 
Gate. When pulled down to make way for London Street improvements 
the Corporation bought it, and it was put up at the Guildhall, and forms one 
of the entrances on the south-west, opposite the Fish Market. 

I remember Lord John Russell coming to the shop with Sir John Boileau ; 
also the celebrated John Williams, the South Sea missionary, came in one 
morning and spent an hour in the private room with Mr. John Jarrold and 
his son John James. 

In 1838 the only two second-hand booksellers in the city were Mr. Gooch 
in White Lion Street (now Mrs. Saul's) and Mr. Muskett at the corner of 
Bridewell Alley and Bedford Street. 

TIMOTHY TOWNSEND 

Mr. Timothy Townsend, who was for over sixty years in the Composing 
Room, with John Greathead and Obadiah H. Bowhill form a link between 
the present Directors and the time of their grandfather's commencing in 
Norwich. Unfortunately no photograph of this old veteran craftsman is 
now available. 

OBADIAH H. BOWHILL 

Mr. Obadiah H. Bowhill was with the firm from a boy on their coming 
to Norwich in 1823 and was a great favourite with old Mrs. Jarrold. Mr. 
Bowhill in later life left the bookselling trade, and was the founder of the 
boot and shoe manufacturing firm bearing this name at the present day. 

SAMUEL TRUE 

Samuel True, born 1822, died 1884, was for over fifty years employed in the 
book department and was known and highly esteemed by all true lovers of 
literature in Norfolk and Norwich. Devoted Secretary of Y.M.C.A, he 
took the keenest interest in young men. He helped to found the Norwich 
Literary Institution, and was one of the first to promote the idea of bank 
holidays, early closing, etc. The announcement of Mr. Samuel True's 
death brought numerous letters to the " Eastern Daily Press " from men 
of all classes — from Churchmen and Nonconformists — all testifying to his 
sterling worth. 



44 



I b e ■bouse of 3ar rolbe 



Rev. J. H. Shakespeare, M.A., wrote : " I have felt that amid such a 
wade expression of esteem and affection we among whom he worked could 
not remain silent. He seemed without ambitions which are called worldly, 
and the aims which are transient and most common among men were un- 
known to him. ... It is for his work among young men that he will be 
especially remembered. ... It was emphatically true of him that his 
love, his chief interest, were with the cause of Christ. . . . Churchmen 
and Dissenters alike forget their differences over his grave." 

Rev. George S. Barret, D.D. : " Mr. True's life was one of those quiet 
and unobtrusive lives of Christian service and usefulness. . . . His long 
official connexion with the Young Men's Christian Association . . . gave 
him abundant opportunities to promote the highest welfare of young men. 
I fear that his life has been shortened by the too constant zeal with which 
he was always glad to serve all who asked help from him. . . But it is not 
only the Norwich Y.M.C.A. which has lost a friend in Mr. True, there is 
a still larger number of book-buyers who frequent Messrs. Jarrolds' shop 
who will miss the face of the most kindly and pertinacious persecutor they 
ever endured. . . . How many books have been bought through our late 
friend's skilful temptation I will not presume to say." 

Mr. I. O. Howard Taylor : " Mr. True's work has, indeed, claims on 
young men. No honour to his memory could be faithful to the man dis- 
sociated from his life-aim. He is gone. Miss him we must — forget him 
we ought not. It is pleasing that the rising generation of Norwich can 
appreciate such a man as Samuel True." 

J. L. Emms (one of the Committee of the Norwich Early Closing Associa- 
tion) : " The assistants of this city owe much to Mr. True as a member of 
the Norwich Early Closing Association. In times gone by that society 
did a useful work, and principally under the direction of Mr. True. It 
devolved upon him to draw up memorials, canvass, etc., and issue the neces- 
sary bills for the Queen's birthday and other holidays or half-holidays that 
might occur, as it was then a great matter to get bankers and traders and 
others to suspend business on such occasions. We should have sometimes 
come poorly off for a day's recreation before the Bank Holiday Act came into 
force if it had not been for the advice and tact of Mr. True." 



WILLIAM HICKLENTON 

Mr. William Hicklenton was one of Nature's gentlemen, and the most 
genial of men, ever desiring to do a kindness to those around him. He saw 
many years' service with the firm, and in later years was head of the Counting 
Room. 

It is remarkable that he was a perfect penman and retained his beautiful 
style to the end of his life. He took a prominent part at the Old Meeting 
Church. 



45 



Ztbc bouse of 3 a r r o I 6 e 



R. T. COOPER'S RECOLLECTIONS 

Fifty-eight years is a good span in a man's life, but fifty-eight years' service 
with one firm seems a more remarkable thing to recall. 

I entered the service of Jarrold & Sons on January II, 1862, being then 
nearly fifteen years of age. I was mainly led to the choice of my trade from 
the fact that several of my companions were printers. I applied to Messrs. 
Jarrold & Sons, whose printing works were in Little London Street. 

The principals in the firm were three brothers, viz., Samuel, William, and 
Thomas, and each of these had separate and distinct qualifications. 

(1) Samuel Jarrold, the eldest, was an apostle of temperance, and 
displayed an amount of business tact in publishing a considerable number 
of temperance and religious tracts, as well as " The Temperance Monthly 
Visitor," which made him known not only in the Eastern Counties but all 
over England. As this literature was sold at a very cheap rate, the sale for 
a long time was considerable. I have seen him myself before breakfast on 
horseback scattering tracts as he rode along to passers-by. The whole 
absorbing passion of his life was for the advancement of the Temperance 
Movement. He purchased what was then called " The Lecture Hall " 
(now the St. Andrew's Picture House), where temperance meetings were 
frequently held ; and he personally engaged a Mr. Lloyd as temperance 
agent for Norwich and district. He was always at the call of man or woman 
who wished to sign the pledge. 

(2) William Jarrold was a quiet business man, and his activities were 
mostly confined to superintending the London Street shop. Outside the 
business he was a man highly respected. His gentlemanly manner made him 
many friends. He was a deacon of the Chapel-in-the-Field Congregational 
Church from the time of its erection until his death, and he also conducted 
a Young Men's Bible Class at his house, Newmarket Road. The attendance 
at this class was very large, for he was an excellent teacher. I was myself a 
member of his class for some years. 

(3) Thomas Jarrold, the youngest of the brothers, was a keen and capable 
man. He was for a considerable number of years the guiding spirit of the 
firm, as well as the standard of appeal on every question that called for 
attention in the business transactions of the firm. He devoted much time 
to educational publications, and these were issued in the form of " Martin's 
Instructive Reading Books," " Grades," " Gladman's School Method," 
Cowham's Geographies and copy-books, all of which had immense sales. 
The Household Tract Series, which included " Mother's Last Words " and 
" Our Father's Care," made the name of Jarrold famous throughout the length 
and breadth of the land. Other works by Mrs. Sewell, such as " Homely 
Ballads," " Stories in Verse," " The Children of Summerbrook," etc., 
were published, as well as Dr. Brewer's science books, and a considerable list 
of presentation books. 

The publication of all these had the personal and guiding hand of Mr. 

46 



I b e lb o u 0 e of 3 a r r o I b 6 



Thomas Jarrold. Outside his business Mr. Thomas was a busy man. For 
a long series of years he was a member of the City Council, Superintendent 
of Silver Road Sunday School till his death, and he was regarded as a pro- 
minent Nonconformist. 

I think they may with a truth be termed " Worthies of Norwich." 

I well remember the first morning of my entry into the printing office in 
Little London Street ; it was in the press-room, and I was set to work at 
the smallest press, which I believe is still to be found in the stereo foundry 
at the St. James' Works. The press-room was at that time a very busy 
room, with some seven or eight hand-presses, larger editions being executed 
in the machine-room by steam power. 

The general manager was Mr. C. J. Bunting, whose memory I shall always 
cherish as one of the truest and best of men. He was an inspiration to all 
who came in contact with him, and he helped greatly to mould the lives of 
those under his charge, particularly the young men. He was a prominent 
citizen, being for many years a member of the old School Board, and he was 
also secretary and visitor of the Norwich Sunday School Union. He was 
the author of two household tracts, " The Great Event " and " Working 
Men's Hindrances." I have heard him say that some of the manuscripts 
sent for publication were read by him before they were accepted by the 
firm. You can thus understand the value that the firm placed in his judg- 
ment. 

The seven years of my apprenticeship were amongst the happiest years of 
my life, for my fellow- workmates were men of character, those you could 
look up to for guidance and help. I may mention the names of Mr. E. B. 
Palmer (then reader), John and James Winter (brothers), Jabez Algar 
(father of Mr. Algar, St. Stephen's Street), Jacob North (who emigrated 
to America and established a large printing business in Lincoln, Nebraska, 
U.S.A.), Edward Coe (father of Mr. Coe, London Street), James Hill, 
W. Tuxford, C. Townsend, Arthur Gray, and James Sayer (who both 
emigrated to America), Joseph Gowen, C. Solomon, and William Turner 
(who afterwards became manager). These were amongst the earliest of my 
fellow-workmates, and some of them became my truest friends. 

At this time the press-room was in charge of Mr. C. Norton, assisted by 
Mr. William Jenkens ; and the machine-room under the care of Mr. W. 
Hayden, whose principal assistant was Mr. H. Maiden ; Mr. William Green 
then being engine driver. The binding-room was under the management of 
Mr. Harcourt, and the " girls' room " as it was termed, was under the care 
of Mr. Newton (" Father " Newton, as he was called from being advanced 
in years), where all folding and stitching was executed. At this time in the 
" Front Shop " (London Street), as it was called, were Messrs. William 
and Thomas Hicklenton, S. True, J. Greathead, Holl, Pert, Perry, and 
Stonex. The London house was at 47, St. Paul's Churchyard, under the 
charge of Mr. Short. 

After the decease of Mr. Samuel, Mr. William, and Mr. Thomas, the 



47 



XT b c lb o u 0 e of 3 a r r o I b e 



business was presided over by Mr. John James Jarrold, eldest son of Mr. 
Samuel. Under the management of Mr. Samuel John James, the business 
very much increased, but being attacked with a very serious illness, which 
afterwards had a fatal termination, he was succeeded by his two brothers, 
Mr. William and Mr. Herbert. In appearance I have often observed a 
resemblance in Mr. William to his Uncle Thomas, while Mr. Herbert more 
reminded one of his father. Then occurred the most marked increase in 
the business, so that new premises had to be sought, and these were found 
at St. James'. 

When I think of the changes between the morning I first entered the 
service of Jarrold & Sons and the present time I feel astounded. Then all 
type was set by hand, and printing by hand-presses was largely in use. Now 
there is the monotype machine, and in place of hand-presses up-to-date 
printing machines have been installed and work of the highest class is exe- 
cuted. Then, too, the foundry employed only one man at the time of my 
apprenticeship, and he had to fill up his time at the press ; but now both 
electrotyping and stereotyping is done by a large staff. 

The same, and indeed more, can be said of the lithographic department, 
which was non-existent when I first came to the firm ; but now it has become 
a large and important branch in the business, and the same remarks I have 
made with regard to the up-to-date methods and machinery in the letter- 
press department will equally apply to the lithographic printing. 

G. H. OLLEY'S RECOLLECTIONS 

One has very vivid memories of early years' remembrance of " Jarrolds." 
My father was apprenticed to the firm as a bookbinder and bookseller, and 
after passing the routine I think of seven years he was employed in the 
London Street shop as one of the chief salesmen. " Jarrolds " thus became 
a topic daily in my short schooldays, and to be employed in such a surround- 
ing of beautiful books, etc., an ideal profession. 

My father dying at the early age of thirty-two years, my mother inter- 
viewed Messrs. Jarrold, and they good-heartedly gave me a start, and thus 
at about twelve years of age I commenced work in their manufacturing 
stationery and wholesale department. I was in the wholesale manu- 
facturing stationery department about three years under the control of Mr. 
James Pert, and acquired habits of industry and attention to detail which 
was of great service in forming character, etc., and having during that period 
constantly attended evening classes in arithmetic and " book-keeping," I 
approached the partners for a transfer to the retail cash desk in the London 
Street shop, which they kindly gave me. There for about two years I saw 
much of the three brothers, Samuel, William, and Thomas, each of whom 
gave time fully to the supervision and development of this large, growing 
business. Just before i860 the two shops, London and Exchange Streets, 



4S 



Gbe lb o u 5 e of 3 a r r o I 6 e 



were connected on one floor level and converted into one beautiful shop, 
available from either street. Book-cases containing beautifully bound 
Bibles, poets, classics, and illustrated books were, displayed, and the shelves 
of each shop occupied by standard works of every kind. These were sup- 
ported as to refilling by stocks in large book rooms, twelve in number, in the 
rear, so it was then practicable to obtain an edition of every important book 
then asked for by purchasers. Jarrolds always could supply either cheap 
or costly editions, and there was a constant succession of buyers of scientific, 
travel, etc. — indeed, of all the best varieties published. From my desk I 
saw as such the e'lite of the city and county, many of whom came in carriages 
emblazoned with heraldry and attended by liveried coachmen and footmen, 
many of them leisurely inspecting the literary treasures in new books and new 
editions as received from the publishers. 

Mr. Samuel Jarrold was a pioneer in the Total Abstinence Movement, 
proprietor of the Lecture Hall (afterwards called the Victoria Hall), in 
St. Andrew's, largely giving of his own purse support to the paid tem- 
perance missioner, who worked in the city's poorest quarters and held 
meetings under supervision of Mr. Samuel Jarrold and others for the 
promotion of Total Abstinence " Bands of Hope " for the children attracted 
by music and entertainments to gather audiences in numbers. Mr. Jarrold 
did much personal work, and induced many to sign the temperance 
pledge. Speaking with kindness and effect, he gathered a large circle 
around him, and that at a period when the subject of total abstinence, 
and consequent thrift, was held in derision by a large proportion of the 
population. He published at his own cost " The Monthly Temperance 
Visitor," and a large number of temperance tracts which were largely 
distributed through his personal influence. 

Mr. William Jarrold originally attended the Old Meeting Congregational 
Church, and shortly before i860, with several others, believing there was 
scope for a new church in another part of the city, planned the purchase of 
land and building of the Chapel-in-the-Field Congregational Church, a 
large and handsome building, and a prosperous church and congregation 
has continued there. He was also a man of genuine sympathy and gave 
liberally to general and benevolent objects up to his death in 1876. I 
enjoyed his personal friendship, and greatly revere his memory. 

Mr. Thomas Jarrold devoted most of his business hours to the printing 
and publishing sections, which under his vigorous temperament and fore- 
sight greatly increased. The firm having a depot under the shadow of St. 
Paul's Cathedral — shall I say the very hub of London ? — its publications 
gained great circulation, and hundreds of thousands of the Norwich pro- 
ductions were daily being sent there. The despatch of the so-called London 
parcel, frequently many hundredweights, was a daily event in the warehouse 
— Household Tracts for the People, of which " Mother's Last Words," 
" Our Father's Care," and others had a large circulation ; also editions of 
the celebrated Norwich schoolmaster's copy-books (Mr. Farnell), which did 



40 



Gbc lb o use of 3 a r r o I 6 s 



so much to improve a more rapid writing, became famous throughout the 
kingdom. Many educational works, such as " The Observing Eye " and 
other similar books, were successfully published by the firm at this period. 

Mr. Thomas Jarrold attended St. Mary's Baptist Church, and personally 
did a great and useful work as superintendent of the Silver Road (or Pock- 
thorpe) Sunday School, a part of this city at that time needing courage and 
patience to attempt any religious work. He was also a proprietor of the 
" Norfolk News " and its following papers, and gave practical advice in its 
working. 

It was, I have always believed, the solid goodness of these three brothers, 
the pioneers of the present " Jarrolds, Limited," that drew together the 
loyalty of their assistants, who in return highly esteemed their employers 
and made the business a delight and a great success, and a household word 
in our city and elsewhere. 



C. J. BUNTING 

Manager of Printing Works and for over forty years in the firm's service. 
He took an active part in politics as a Liberal, writing a number of pamphlets 
under the nom-de-plume of " A Norwich Operative " — amongst others 
" A Word to the Masses " ; " A Voice from the Millions," which contained 
an appeal to the middle classes on behalf of the unenfranchized ; " A Lecture 
on Reform — a Working Man's Reply." This lecture created much interest 
at the time it was delivered. A great meeting was held at the London 
Tavern, Bishopgate Street, E.C., on May 26. 1851, under the auspices 
of the National Parliamentary Reform Association, presided over by Sir 
Joseph Walmsley, M.P. 

Mr. M. Cobden, M.P., and Mr. C. J. Bunting were the chief speakers. 
It was on that occasion that Mr. Bunting trenchantly dealt with the prevalent 
objections to the enfranchizement of the working classes. 

Later, in recognition of his services in the Reform Movement, the above 
Association presented the " Norwich Operative " with a silver inkstand. 

In addition to a temperance paper on " The Great Enemy," Mr. Bunting 
published pamphlets entitled " The Starting in Life," " Working Men's 
Hindrances," which formed two early numbers in Jarrolds' famous House- 
hold Tracts for the People — first inaugurated by Mr. Thomas Jarrold, 
and which reached a sale of over five millions. 

Mr. Bunting was a keen educationist and one of the first members of 
the Norwich School Board, being regarded as a Working Man's representative 
on that body. 

He was for some years superannuated by his employers, who held him in 
the highest esteem. He was a conscientious, useful man, and succeeded in 
winning the confidence of all with whom he was associated. 



50 



ftbe lb o u e e of 3 a r r o I b 6 



Letter to a Cousin, dated May 31, 1850. 

C. J. Bunting, apprenticed to Upcott (London), now defunct. 

On leaving I entered the employ of Messrs. Jarrold & Sons, with whom 
I have since remained, and have now the honour of conducting their printing 
business, by no means a small, and certainly a growing, one. 

Happening to have a strong political bias of the ultra-radical cast, I 
ventured to employ my pen on behalf of the principles I have expressed. 
The result has been my introduction into quarters I little dreamt of, and 
with so encouraging a reception on the part of the public as to lead me to 
feel it my duty to make political enfranchisement my chief hobby. 

I have made use myself of the medium of a portion of the Liberal news- 
paper press, and am now engaged in the editorship of a small periodical 
devoted to the diffusions of what I conceive to be the right means of effecting 
a right object. 

My strong views upon temperance and other important questions have 
helped to keep my pen employed ; in fact, I have hardly a moment 
disengaged. 

I was delegate to Paris at the late Peace Congress and am just returned 
from the London Reform Conference. It has happened in most movements 
I have come into collision with the authorities. I have been once arrested 
upon the very serious (?) charge of obstructing a recruiting officer in the 
discharge of his duty by endeavouring to explain to a recruit the absurdity 
of the step he had taken. My grave offence was brought before the attention 
of the Home Secretary (Sir J. Graham) by the commanding officer whose 
flunkey I had offended, but after preparing for a trial, on the advice of Sir 
James, the charge was abandoned. This affair led me into an intimate 
association with one whom America reveres — Joseph John Gurney. Peace 
to his memory ! 

I had hardly got over this storm when I was brought into collision with 
the Mayor of Norwich for the time being, for calling the attention of Sir 
George Grey to the brutal conduct of the Norwich Police in the time of 
a disturbance ; and, by the by, who do you suppose was my Right Worship- 
ful opponent ? No other than our friend George Coleman, who was in 
Wright's printing office — I dare say you have not forgotten. Recollecting 
our old associations, it was amusing to find the local journals arrayed on 
our respective behalfs and contrasting our respective abilities. Poor George 
is as complete a bumpkin as ever, and is the butt of the town ! 

I have recently escaped from another dilemma. My little periodical has 
been complained of to the Government on the ground of a violation of 
the stamp duties. I have petitioned the House of Commons, and Mr. Milner 
Gibson introduced my correspondence with the Government official in his 
motion for the abolition of the newspaper tax. 

I believe we shall induce the House to appoint a Committee to inquire 
into the effects of this odious impost, and then I am hopeful that it will 
be exploded. Were I single I think I should take myself to some shore 
where such absurd restrictions are unknown. 



51 



Z h e 1b o nee of 3 a r r o I t> 0 



Norwich has undergone some improvement since you left here. London 
Street is now in course of widening [it was completed in 1874], the Ranelagh 
Gardens are now a railway terminus. 

I am now a Sunday school teacher and occasional preacher. Trowse is 
still my chief place of Sabbath labour. (By the by, I happened to be one 
of the successful competitors amongst the Sabbath Prize Essayists.) 

Yours very respectfully, 

C. J. Bunting. 

JOSHUA DYKE 

Joshua Dyke, originally an old Norwich weaver, was afterwards for very 
many years in the service of the firm, first as an outside porter, and on 
the death of Mr. William Hicklenton as caretaker. Joshua was a most lovable 
character, a born poet, fearless but independent in character. He would 
not hesitate to address anyone on equal terms, at the same time meaning 
in no way any offence. In his spare hours he put together many poems of 
real merit. Often when assistants were dressing windows or counters in 
after hours he would be sitting by them, and would recite to them some 
of his poems to their keen interest. 

He was a character well known both in Norwich and further afield. 
Many quaint stories could be told about him. He often said " There is 
no difference between man and man except the clothes." He himself kept 
to the old style of velveteen corduroy, and used once a year to have an 
entirely new outfit. The late Mr. Oliver Winter used to tell a story of 
one occasion when Dyke had dressed himself in all his new clothes, and 
when walking home from the Haymarket, was the innocent cause of much 
confusion and shame to his master, Mr. W. P. Jarrold, a man of great 
shyness and reserve, and one who was always dressed immaculately, but if 
anything his trousers were a little on the short side. He was also coming 
along the Haymarket behind Dyke, but not knowing such was the case, he 
was horrified to hear a voice from behind shout, " Jarrold, have you not 
put your feet too far through your trousers this morning ? " It must be 
explained that Dyke being with Messrs. Jarrolds was often known as much 
by the name of Jarrold as his own surname. When donning his new clothes 
he had a habit of putting at least two reefs in the bottom of his trousers, 
which would show his new worstead stockings and shoes. 

Another story was told of Dyke on the occasion of a dinner given at 
Cooper's New Restaurant, Bank Plain, in connexion with the marriage of 
Mr. S. J. J. Jarrold. Joshua, being accustomed to taking his meals leisurely, 
was much more engrossed with the conversation of his neighbours on the right 
and left than looking after his own dinner, and for the first two courses 
he took very little, and his plate was whipped away while he was otherwise 
engaged. This evidently made the old man wary, and on the waiter coming 
a third time to take his plate Joshua fixed him with his eye and said, " Young 
man, if you do that again I'll snip the fingers off you." 



52 



I b e lb o u 0 e of Jar roUe 



HENRY SHORT 
Mr. Henry Short was one of the earliest apprentices of the firm. His 
indentures, which he left to the chairman, contain the signatures of 
Mr. John Jarrold, Senr., and his four sons — John James, Samuel, William, 
and Thomas. Mr. Short completed his apprenticeship at a time when the 
firm's publications were growing in importance and number, and was closely 
in touch with Mr. Thomas Jarrold in their production. The need for a 
publishing house in London arising in 1847, he went to London, and under his 
care the business prospered, making it necessary within twelve months to 
remove to the important business corner at 47, St. Paul's Churchyard. He 
came into intimate touch with many of the popular authors whose books laid 
the foundations of the publishing side of the business. On the death of 
Mr. Thomas Jarrold his experience was of the greatest value to Mr. S. J. J. 
Jarrold. The firm at this time made such special arrangements as would 
enable him to benefit by the continued success of the London business. In 
the latter years of his life failing health made it necessary for him to gradually 
ease off, and he passed away widely respected in the publishing world and 
regretted by all who knew him. 

E. J. DODD 

Mr. E. J. Dodd was trained and served his apprenticeship with the firm, 
and acquired his knowledge of books in the Norwich house. On the breaking 
away of some members of the old house of Routledge, he joined Mr. Frederick 
Warne in partnership. This did not in any way sever his interest or con- 
nection with the House of Jarrold, which continued on mutually friendly 
lines up to the end of his life. He was a figure well known to booksellers 
throughout the Kingdom, and was always held in the highest regard. 

HENRY STONEX 

Mr. Henry Stonex has broken all records in long service, having now 
completed sixty-seven years with the firm. His time has been spent in the 
Counting Room and he has contributed to the wonderful progress and change 
during the firm's career. He has now worked with three generations of the 
house. 

We wish him continued health and strength in the New Year. 

WALTER A. NUDD 

Mr. Walter A. Nudd served his apprenticeship with the house and grew 
up to take first place, and later manager of London Street shop. Always 
of a genial and bright nature, he was most popular with all classes. He was 
very musical, and in collaboration with Mr. Wm. Wurr he was in great 
request for concerts, and they were able to help many a charity by their 
talent. He left the firm to become a partner in the old-established book- 
selling business of Mr. Henry Stacey, on the Walk. 



S3 



£ b c lb o u s e of 3 a r r o 1 H 



OLIVER WINTER 

Mr. Oliver Winter was son of the Rev. John Winter, Congregational 
Minister at Wortwell. He was trained in the Book Department and also 
under Mr. Thomas Hicklenton, and acquired a very wide range of the 
knowledge of books. He took charge of the Education Department about 
the time of the passing of the first Education Act in 1870. His duty was 
to visit the schools of the Eastern Counties, and he was instrumental in 
building up a large school business in the district. 

A deacon of Prince's Street Church, he had given long years to the fostering 
of the Sunday school there. He was respected and looked up to by all who 
worked with him, both in the firm and the city generally. 

WILLIAM TURNER 

Mr. William Turner rose from quite a humble position in the Printing 
Works by his sheer abilitv and worth to be General Manager, and proved 
himself of the greatest help and service to Mr. W. T. F. and Mr. T. H. C. 
Jarrold when the burden of the business fell on their shoulders in 1890. 

He was much respected by all who knew him, and his life-work for the 
Sun Lane Sunday School, in collaboration with his friend John Clarke, 
made him its chief pillar and mainstay. 

WILLIAM TILLYER 

Mr. William Tillyer has completed over fifty-seven years with the firm, 
and we are all glad to say he is still with us and in good health. It would be 
impossible to tell how much he has endeared himself to all who have come 
in contact with him by a thousand and one little acts of kindness he has 
habituated himself to practise from day to day, year in and year out. 

We hope he may long be spared to leave sunshine in the path of each of us. 

THOMAS HICKLENTON 

Mr. Thomas Hicklenton, son of William Hicklenton, had grown up with 
the firm, and was a man of very wide business ability and instinct. He for 
many years travelled and controlled the Wholesale Department ; but his 
real interest was in second-hand books. In going about the county he, 
from time to time, purchased libraries, and he just revelled in going through 
his finds whenever opportunity permitted his spending a few days in the 
house. His soul was ever among his books in the many second-hand stock- 
rooms. Periodically he had a joy-week in making a new catalogue, and 
after a few hours amongst his treasures he was H a sight for the gods." 



54 



% b e lb o u 0 e of 3 a r r o I b $ 



GEORGE PERRY 

Mr. George Perry completed over fifty-five years in the manufacturing 
stationery side of the house. A born naturalist, a great lover of Nature, 
and a man of strong individual character, he loved to spend all his leisure 
in the open. No man knew his countryside better. During his lifetime he 
got together an unique collection of English butterflies. It is only a short 
time since that the old hand-cutting machine which he worked so many years 
was destroyed — a fact which is much regretted by the Chairman, as it would 
otherwise now have found a resting-place in the Trade Museum, shortly to 
be opened in the Old Bridewell, to illustrate the Art of Printing from early 
days to the present time. 

J. J. WINTER 

Mr. J. J. Winter has completed fifty-three years' service with the firm. 
He has spent the whole of his time in connection with the wholesale depart- 
ment, taking occasional journeys, and has been in close touch with the 
commercial houses of the City. For many years he has done a large share 
of the buying for the wholesale trade, and has been instrumental in largely 
increasing this side of the house. Mr. Winter is very musical, and joined 
the Festival Choir over forty years ago, and is still a member. 



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